Adhering to good design principles is one of the fundamental tenets of success for any startup and the UX associated with the Beatles’ initial launch on iTunes should give you a fair indication of what to look forward to in the foreseeable future. Following the current trend, while 2010 may have been the breeding ground for the idea that simpler web design is better, 2011 takes it one step forward by boldly declaring: Keep it simple, unique and creative.
Long gone are the days when websites were purely consumer driven and used to drive revenue off advertising and over-emphasize on your brand.
Gone too are the days when the mobile internet meant adapting and coding specialised sites to suit your device’s tedious, slow browser. These days, smartphones are the order of the day and with devices such as the iPhone and iPad, businesses and startups are actively engaging design trends across all of these mediums.
Here are a few trends currently taking place in the world of web design:
Yet, the “excessive use of whitespace” trend is also being rebooted for the very simple reason that it costs money. Blank space can easily be utilised for banners and advertising. The challenge, come 2011, will be to make use of all the extra whitespace but still maintain the minimalistic feel.
Watch this interesting video on Typography by students at the Vancouver Film School:
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