According to Fortune, other investors included venture capitalist Shervin Pishevar, boxer Floyd Mayweather and angel investor Tom McInerney. The publication reckons that the investment is something of a landmark for Bieber. Not only is it the first time he’s invested in a social network, it’s also the first time he’s made an investment independent of his manager Scooter Braun.
“We got to know Justin after he began playing our games and tweeting about it,” RockLive CEO John Shahidi told Fortune. Shahidi, who founded the company a few years back with his brother Sam, added “He’s been very involved in our products, helping us test things and providing feedback… When we told him that we were looking to create a social network for teens that really addresses what they aren’t getting on other networks, and which tries to deal with things like cyber-bullying, his eyes just lit up.”
At the moment, there aren’t too many details around what Shots of Me will look like or how it will work. Shahidi did however note that it will not have a gaming focus. “We’ve really enjoyed making games, and have made a lot of money doing so, but this is something new.”