Solving global problems is the best way for Nigerian startups to scale globally

Nigeria’s tech ecosystem is getting attention from within and outside Africa even though the ecosystem is less than a decade old. The successes of ecommerce giants, Jumia and Konga, were an eye opener to the potentials of the tech market in Nigeria yet few startups are profitable, very few are scaling up and expanding to other markets.

Simeon Ononobi, Founder and CEO of MyAds.ng, an advertising platform that recently expanded to India and plans to roll out in more countries outside Africa, believes that the chance of Nigerian startups growing to become ‘unicorns’ such as Google, Facebook and Twitter is very slim if the startups are only focusing on solving local problems.

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