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 Colin Daniels

Colin Daniels Colin is currently Head of Digital at the Trader Media Group (South Africa), part of Europe’s largest specialist multimedia publishing group jointly-owned by the Guardian Media Group and Apax Partners. He is responsible for managing a commercial department, which includes both sales and technical staff, who work on TMG’s flagship brand (AutoTrader.co.za), and sell digital products and services to the automotive industry in South Africa. Prior to joining TMG, Colin was Publisher of The Times Online (Times LIVE), the online home of The Times and Sunday Times newspapers, where he helped conceptualise and launch both these brands and was responsible for ensuring their commercial success. In 2007, he established Avusa’s first digital innovation R&D unit, the Avusa iLab, which in a very short period of time launched many successful projects. Before embarking on a career in the corporate world, Colin was a new media lecturer at the highly-respected New Media Lab, a division of the Rhodes University School of Journalism and Media Studies, where he taught digital theory and production to post-graduate journalism students. Colin currently serves on the Board of the South African Advertising Research Foundation (SAARF) and is Head of Research for the Online Publishers Association (OPA).


Website: http://www.colindaniels.co.za

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