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Talita studied Journalism and Visual Communication at the University of Pretoria. Travelled a bit, worked here and there and now resides in Cape Town where she works as a Digital Account Executive at Cow Africa.
Google Maps capture all sorts of things -- like people getting on with their daily lives blissfully unaware of the fact that something is watching them. Sometimes it also captures the more grizzly and questionable things some of us get up to.Although the people at Google Maps Street View maintain that they respect people’s privacy and explain that “individuals and license plates are blurred. We have developed cutting-edge face and license plate blurring technology that is applied to all Street ...
This is one of those long-forgotten gems that occasionally make their way back to your computer screen after some accidental digging up on the web.Some of you might remember China’s race to create its first humanoid robot back in the eighties -- a time that, according to PC Mag, “witnessed a rare explosion in American robot mania.” China was one of many countries eager to be part of the boom in this exciting field of science.Its ambitious project took off ...
If you think pop stars are becoming more and more fake, accusing them of not writing their own material, and think that, God forbid, they can’t play an instrument and lip sync whenever they do a live show, then you are right, it’s true. But, there’s something out there that’s even more fake, but way cooler than the traditional fake human pop star: virtual pop stars.At the forefront of this new craze in music is the holographic star Hatsune ...
Talking about social media has become so mundane. People almost instantly shut down their receptors when they see yet another article numbering the ways you can make it work for your brand, your business, your job... Do some of these sound familiar? “5 ways social media could be hurting your job” or “5 ways social media will change your job in 2013”, “5 Ways social media can ruin your reputation.” I could go on.It’s interesting to note that the topics ...
Everyone is talking about the new Facebook promoted posts feature as if it is a brand new thing. A hot topic, yes, but it is something that has been noticed by social media enthusiasts and others who use the platform for marketing and social purposes for a while now.About a month ago Ryan Holiday wrote an insightful piece for the New York Observer, Broken on Purpose: Why Getting It Wrong Pays More Than Getting It Right, in which he discusses ...
Let’s imagine all social media platforms are a massive playground and all the millions of users are running around inside of it, climbing on things, playing games and exchanging conversation. Now imagine there’s an adult watching over the kids, keeping an eye over their every move, making notes of their behavior -- what games they are playing, what they are talking about and with whom.The “adult” represents big companies and brands and “kids” the general public and users of social ...
Walter Benjamin famously wrote in The Work of Art in the Age of Mechanical Reproduction that “even the most perfect reproduction of a work of art is lacking in one element: its presence in time and space, its unique existence at the place where it happens to be. This unique existence of the work of art determined the history to which it was subject throughout the time of its existence.”Since then (and even more so today, much more) people have ...
People are swapping shopping malls for online and virtual stores at a faster rate than ever before. Combine this shift with our increasingly compulsive and indecisive nature, and you can see why online retailers are frantically coming up with new ways to entice people, so they can linger on their sites longer.One way they are doing so this is by focusing on our closest companions: our mobile phones. This echoes one of my favourite lines from Irish comedian Dylan ...
Why spend thousands to advertise in a top-notch magazine while you can start a whole new publication online for the same amount?That is exactly the current mind-set of more and more companies, which have discovered that targeting your audience with a niche approach pays off better than advertising. Why? Well, who wouldn’t like a brand that thinks creatively outside the box?Printing their own publicationsThe fashion industry seems to be leading the pack with this increasingly popular trend. Marketing director of ...
Real estate agents aren't exactly renowned for their tech-savvy, and being listed among the 10 most hated professions, next to bouncers and motorcycle couriers, is a bit embarrassing.Looking for ways to turn this perception around, estate agents, like so many professions before them, are turning to social media. Memeburn decided to take a look at a few ways they can use the medium to sell houses.1. Taking offline skills online
In the world of estate agents open houses, listings and viewings ...