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So GPS is great, but it has its limitations. As soon as the satellites can’t see you; your signal is lost. This is particularly true when you are trying to find your way around a shopping centre or an unfamiliar airport.Luckily for all directionally challenged shoppers out there, Fraunhofer (Europe’s largest application-oriented research organization) will allow in-store or in-mall navigation by allowing your device to communicate with small sensors scattered strategically throughout the building.The system (currently called MST-SmartSense Sensor) is ...
Last year, it looked like augmented reality apps were on the cusp of becoming mainstream as numerous ad campaigns and mobile apps started to use the technology. The same goes for QR codes. For the most part though, neither has been able to go beyond being a gimmick yet and, according to a new study by youth marketing and research firm Ypulse, even the members of the tech-savvy Millennial generation either have no idea what QR codes and augmented reality ...
There has been a lot said over the past few months (and probably longer) over whether or not QR codes are a good device for bridging the gap between the mobile world and the real one. But what is the real problem with QR codes and is there a place for them?How does a QR code work?The basic idea behind a QR code is that users who scan a QR code with their mobile device are directed to a mobile ...
Dear everyone. Please stop using QR codes. Stop putting them on your billboards. Your posters. Your magazines. Your flyers. Your websites. Just stop. Until you sit down and think about it a lot more carefully. Thank you.It’s a funny thing when people get hold of a new technology. As people prone to hyperbole, we start shouting from the rooftops how this new thing is going to "revolutionise" (our favourite word) the way people communicate. With QR codes, we’re nattering on ...
Now that the dust has settled over the Kinect bounty wars that had the open source community in a 'Kinect-driver' development frenzy and had Microsoft tap-dance around the whole debacle, we can safely return to the comfortable position of reviewing some of the most innovative features to have spawned from last year's hack-the-Kinect phenomenon.The release of an open-source Kinect driver for Windows has seen a huge spike in the number of "hacks", which range from simple 3D user interfaces to ...
High-powered players are pumping US$10-million into Viewdle, a technology startup crafting ways that enable smartphones "see" things the same way people do and identify faces.The influx of cash announced this week is coming from Qualcomm, BlackBerry Partners Fund, US electronics retail chain Best Buy, and Anthem Venture Partners, an investment firm that has backed Viewdle from the outset."We are giving smartphones human eyes," said Viewdle co-founder and chief executive Laurent Gil."Letting them see the world the way people do... it ...