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><channel><title>memeburn &#187; SEO</title> <atom:link href="http://memeburn.com/category/seo/feed/" rel="self" type="application/rss+xml" /><link>http://memeburn.com</link> <description>Tech-savvy insight and analysis</description> <lastBuildDate>Sat, 26 May 2012 13:26:22 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <item><title>7 of the dirtiest tricks SEO agencies can pull</title><link>http://memeburn.com/2012/04/7-of-the-dirtiest-tricks-seo-agencies-can-pull/</link> <comments>http://memeburn.com/2012/04/7-of-the-dirtiest-tricks-seo-agencies-can-pull/#comments</comments> <pubDate>Thu, 19 Apr 2012 04:45:37 +0000</pubDate> <dc:creator>Jonathan Houston</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[black hat seo]]></category> <category><![CDATA[Online Marketing]]></category> <category><![CDATA[Search Engine Optimisation]]></category> <category><![CDATA[white hat seo]]></category><guid
isPermaLink="false"></guid> <description><![CDATA[We have all heard the terms “black hat” SEO and “white hat” SEO; but what exactly are some of the downright nasty tricks that SEO practitioners can pull? How can we safeguard ourselves against these unscrupulous vigilantes? Let’s start with a generally accepted definition of what constitutes Black Hat SEO techniques. Simply put, Black Hat [...]]]></description> <wfw:commentRss>http://memeburn.com/2012/04/7-of-the-dirtiest-tricks-seo-agencies-can-pull/feed/</wfw:commentRss> <slash:comments>8</slash:comments> </item> <item><title>Upset about Google killing SEO? Don&#8217;t panic, there&#8217;s a way forward</title><link>http://memeburn.com/2012/04/upset-about-google-killing-seo-dont-panic-theres-a-way-forward/</link> <comments>http://memeburn.com/2012/04/upset-about-google-killing-seo-dont-panic-theres-a-way-forward/#comments</comments> <pubDate>Thu, 05 Apr 2012 04:30:52 +0000</pubDate> <dc:creator>Dewaldt Huysamen</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[Go]]></category><guid
isPermaLink="false">http://memeburn.com/?p=60860</guid> <description><![CDATA[A recent post by Jonathan Houston about Google punishing sites with too much SEO motivated me to write an article about how to make sure your site doesn&#8217;t suffer. Do not wither: there is still a way forward. Link building that won&#8217;t get your website rankings killed Ok the trick is first to understand one [...]]]></description> <wfw:commentRss>http://memeburn.com/2012/04/upset-about-google-killing-seo-dont-panic-theres-a-way-forward/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>Google lands a harsh blow to sites with too much SEO</title><link>http://memeburn.com/2012/03/google-lands-a-harsh-blow-to-sites-with-too-much-seo/</link> <comments>http://memeburn.com/2012/03/google-lands-a-harsh-blow-to-sites-with-too-much-seo/#comments</comments> <pubDate>Tue, 20 Mar 2012 04:50:21 +0000</pubDate> <dc:creator>Jonathan Houston</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[Google]]></category><guid
isPermaLink="false">http://memeburn.com/?p=59091</guid> <description><![CDATA[Anyone who has made sure their sites are as search engine optimised as is humanly &#8212; or mechanically &#8212; possible should be quaking their boots right about now. Google has announced a major algorithm change that is going to penalised overly optimised websites. (Are you sweating yet?) This change comes on the back of another [...]]]></description> <wfw:commentRss>http://memeburn.com/2012/03/google-lands-a-harsh-blow-to-sites-with-too-much-seo/feed/</wfw:commentRss> <slash:comments>15</slash:comments> </item> <item><title>How to tell if your site should be concentrating on search or social</title><link>http://memeburn.com/2012/02/how-to-tell-if-your-site-should-be-concentrating-on-search-or-social/</link> <comments>http://memeburn.com/2012/02/how-to-tell-if-your-site-should-be-concentrating-on-search-or-social/#comments</comments> <pubDate>Thu, 09 Feb 2012 04:30:27 +0000</pubDate> <dc:creator>Christopher Mills</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[Social media]]></category><guid
isPermaLink="false">http://memeburn.com/?p=54406</guid> <description><![CDATA[Every day I&#8217;m asked the same questions. Do I need a Facebook page? Do I need a Twitter account? Do I need some kung-fu search engine optimisation skills? There is an ongoing misunderstanding around what it takes to get more traffic to your website, or let&#8217;s say, more targeted traffic to your website, through the [...]]]></description> <wfw:commentRss>http://memeburn.com/2012/02/how-to-tell-if-your-site-should-be-concentrating-on-search-or-social/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>Why Google&#8217;s bid to push G+ might harm search quality</title><link>http://memeburn.com/2012/01/why-googles-bid-to-push-g-might-harm-search-quality/</link> <comments>http://memeburn.com/2012/01/why-googles-bid-to-push-g-might-harm-search-quality/#comments</comments> <pubDate>Fri, 20 Jan 2012 04:46:09 +0000</pubDate> <dc:creator>Tom Foremski: In Silicon Valley</dc:creator> <category><![CDATA[Google]]></category> <category><![CDATA[SEO]]></category><guid
isPermaLink="false">http://memeburn.com/?p=52661</guid> <description><![CDATA[Google recently introduced search results heavily influenced by relevant signals from people&#8217;s social circles and promoting G+ content in its search results. The move is an attempt to boost its nascent Google+ social network, which has had a rocky start. I predicted that this strategy would attract legions of marketers hoping to boost traffic to [...]]]></description> <wfw:commentRss>http://memeburn.com/2012/01/why-googles-bid-to-push-g-might-harm-search-quality/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>How Google made the organic link irrelevant [Infographic]</title><link>http://memeburn.com/2011/12/how-google-made-the-organic-link-irrelevant-infographic/</link> <comments>http://memeburn.com/2011/12/how-google-made-the-organic-link-irrelevant-infographic/#comments</comments> <pubDate>Tue, 20 Dec 2011 04:30:34 +0000</pubDate> <dc:creator>Tom Foremski: In Silicon Valley</dc:creator> <category><![CDATA[Google]]></category> <category><![CDATA[SEO]]></category> <category><![CDATA[larry page]]></category> <category><![CDATA[pagerank]]></category><guid
isPermaLink="false">http://memeburn.com/?p=50820</guid> <description><![CDATA[Aaron Wall over at SEOBook, has put together an infographic explaining how Google has made the organic link irrelevant. It&#8217;s ironic that Google&#8217;s actions have largely devalued the search rank benefits of a link from another website. Yet this &#8220;PageRank,&#8221;named after CEO Larry Page, was the heart and soul of the Google algorithm. It was [...]]]></description> <wfw:commentRss>http://memeburn.com/2011/12/how-google-made-the-organic-link-irrelevant-infographic/feed/</wfw:commentRss> <slash:comments>3</slash:comments> </item> <item><title>What is the half-life of good online content?</title><link>http://memeburn.com/2011/11/what-is-the-half-life-of-good-online-content/</link> <comments>http://memeburn.com/2011/11/what-is-the-half-life-of-good-online-content/#comments</comments> <pubDate>Tue, 22 Nov 2011 05:00:23 +0000</pubDate> <dc:creator>Jonathan Houston</dc:creator> <category><![CDATA[Online journalism]]></category> <category><![CDATA[SEO]]></category> <category><![CDATA[Search Engine Optimisation]]></category><guid
isPermaLink="false">http://memeburn.com/?p=47626</guid> <description><![CDATA[Everyone enjoys writing and reading good content but in the world of online, it carries extra benefits. After all, every SEO specialist worth their salt insists that copy is king and that every site needs great copy and fresh content. The almighty Google itself has proclaimed that fresh, relevant copy is like catnip for the [...]]]></description> <wfw:commentRss>http://memeburn.com/2011/11/what-is-the-half-life-of-good-online-content/feed/</wfw:commentRss> <slash:comments>2</slash:comments> </item> <item><title>When SEO turns against you: Rick Santorum’s Google problem</title><link>http://memeburn.com/2011/10/when-seo-turns-against-you-rick-santorum%e2%80%99s-google-problem/</link> <comments>http://memeburn.com/2011/10/when-seo-turns-against-you-rick-santorum%e2%80%99s-google-problem/#comments</comments> <pubDate>Mon, 03 Oct 2011 04:30:50 +0000</pubDate> <dc:creator>Sam Beckbessinger</dc:creator> <category><![CDATA[SEO]]></category><guid
isPermaLink="false">http://memeburn.com/?p=43020</guid> <description><![CDATA[Being the top result of a Google search results page is a big deal: It&#8217;s been estimated that the top result gets over a third of all clicks, plummeting to almost nothing (six percent) by position five. Because this top spot is so valuable, brands spend a lot of time and money trying to make [...]]]></description> <wfw:commentRss>http://memeburn.com/2011/10/when-seo-turns-against-you-rick-santorum%e2%80%99s-google-problem/feed/</wfw:commentRss> <slash:comments>12</slash:comments> </item> <item><title>Is &#8216;quality content&#8217; a Google red herring? [Analysis]</title><link>http://memeburn.com/2011/08/is-quality-content-a-google-red-herring-analysis/</link> <comments>http://memeburn.com/2011/08/is-quality-content-a-google-red-herring-analysis/#comments</comments> <pubDate>Fri, 26 Aug 2011 04:30:31 +0000</pubDate> <dc:creator>Tom Foremski: In Silicon Valley</dc:creator> <category><![CDATA[Google]]></category> <category><![CDATA[SEO]]></category> <category><![CDATA[google panda]]></category> <category><![CDATA[larry page]]></category> <category><![CDATA[Search Engine Optimisation]]></category><guid
isPermaLink="false">http://memeburn.com/?p=38115</guid> <description><![CDATA[I&#8217;ve been writing about Google&#8217;s Panda algorithm change and the huge amount of pain that it&#8217;s caused for content websites since it was introduced in late February. Before the launch of Panda, Google spent months bad-mouthing &#8220;content farms&#8221; and boasting about how the new algorithm would weed out the bad content. The first version was [...]]]></description> <wfw:commentRss>http://memeburn.com/2011/08/is-quality-content-a-google-red-herring-analysis/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>HubPages CEO on Google&#8217;s Panda: Nothing seems to work!</title><link>http://memeburn.com/2011/08/hubpages-ceo-on-googles-panda-nothing-seems-to-work/</link> <comments>http://memeburn.com/2011/08/hubpages-ceo-on-googles-panda-nothing-seems-to-work/#comments</comments> <pubDate>Wed, 24 Aug 2011 04:15:25 +0000</pubDate> <dc:creator>Tom Foremski: In Silicon Valley</dc:creator> <category><![CDATA[SEO]]></category> <category><![CDATA[google panda]]></category> <category><![CDATA[HubPages]]></category> <category><![CDATA[Paul Edmondson]]></category> <category><![CDATA[Search Engine Optimisation]]></category><guid
isPermaLink="false">http://memeburn.com/?p=37748</guid> <description><![CDATA[I met with Paul Edmondson, CEO of HubPages, and Jason Menayan, Director of Marketing, to talk about how the publishing site is dealing with the aftermath of Google&#8217;s major update to its algorithm, Panda, released earlier this year. Panda has caused huge problems for publishers because it cut off massive amounts of traffic in a [...]]]></description> <wfw:commentRss>http://memeburn.com/2011/08/hubpages-ceo-on-googles-panda-nothing-seems-to-work/feed/</wfw:commentRss> <slash:comments>8</slash:comments> </item> </channel> </rss>
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