smo

An entire industry has grown up around Search Engine Optimsation (SEO), but increasingly Facebook and Twitter are sending as much and sometimes more traffic to our sites than good old Google. This shift has spawned a whole new discipline – social media optimisation (SMO). Here are a few simple steps to help ensure your site is well-positioned to reap that link love. Step 1: Get SEO right No, that’s not a spelling mistake. The heart of SEO is about making it as ...