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There’s no doubt that online video is becoming more and more of an important medium for brands. Here are some of the best campaigns we saw in 2011.1. The Inside Experience (Intel and Toshiba) You know that experience when you’re watching a horror film and the heroine starts doing something obviously stupid (like running up the stairs) and you yell at the screen trying to tell her what to do? Well, Intel and Toshiba created an experience where your interactions could ...
YouTube has released its official list of the most watched videos of 2011. Mirroring the results of Google’s Zeitgeist -- which revealed the most searched terms of 2011 – the official video for Rebecca Black’s Friday heads up a top ten made up of music videos, adverts and, of course, cats.The world’s most popular sharing platform has some pretty impressive stats behind it. For instance, 48 hours of video were uploaded every minute in 2011 and YouTube received more ...
In just over a day of being online, an advertisement -- which has gone viral -- of Republican presidential hopeful Rick Perry has led to him facing staunch and sustained criticism online.In the 30 second ad, airing in the key battleground state of Iowa, a smiling Perry, the current governor of Texas, proudly declares his faith and promises to end what he terms “Obama's war on religion”.I'm not ashamed to admit that I'm a Christian, but you don't need to ...
A simple but heart-wrenching YouTube video, originally posted in August, of gay teen Jonah Mowry telling his story, has recently gone viral across the internet. Set to the haunting Breathe Me by Australian pop-singer Sia, a then-13 year old Mowry -- silent throughout -- displays a series of flashcards in the 4min long video titled "What’s goin on..".Mowry tells of how since he started school, he has faced taunts, jibes, and homophobic slurs from bullying schoolmates."Gay. Fag. Dick. Douche. Homo. Asshole," ...
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