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Web development

  • 5 important ways your website impacts your online marketing efforts

    Most companies today do some form of emarketing, made up of: paid media (like Google Adwords and online banner advertising), search media, social media, email marketing and SMS campaigns. The one thing these various channels have in common? Content – which is all situated on your website, the heart of any emarketing campaign. 1. Your homepage is the glue that holds your emarketing strategies together As emarketing relies on various channels, this will see different sectors of your target market clicking on various links and banners to your content. Some of these “click-throughs” might result in people going to a specific landing...

  • 5 things you need to know about the cost of not doing website maintenance

    Regular website maintenance is non-negotiable and should be an ongoing affair. Over and above adding new pages, your website maintenance should also link to the performance of your website; it’s imperative that you continuously maintain your site to ensure it’s performing at its optimum. The infographic below was created by Smartbear, a company that specialises in software testing. The infographic shows how small things like enhancing the page load speed can improve the revenue you can generate from your website. 1. Site loading speed is paramount Do you know how long your site takes to load? You may have initially factored...

  • 3 must-have skills for young software developers

    Career advice usually comes packaged in experience, but to be frank, my experience as a young software developer was vastly different from the world that faces the ranks of young software developers today. Software development, as an industry, is uniquely fast-paced. What was true five years or even one year ago may no longer be true now. Instead, my advice comes packaged from the other side: these skills are what I look for in young developers. Even more, workers in software development, tech in general, and the workforce at large have become increasingly mobile, and young developers need to cultivate...

  • Getting UX right is like walking a tightrope: here’s why

    Just like walking on a tightrope -- part of the act is about balance, focus and reaching an end point without falling. The other part, the logistical side of the act, is about how tightly strung the tightrope is. If it’s too loose, too giving, the tightrope walker won’t have anything to hold on to or grip. If it is too rigid, there isn’t enough room for the walker to recover if he makes even the slightest mistake. It has to be tense enough to have a predictable boundary and structure, but loose enough to make allowance for human...

  • How to decide if you need a responsive or mobi site: an illustrated guide

    Talking about digital marketing we generally recognise mobile is king, but with the many different options available in the mobile game, it remains an arena where many are confused about what will work best for them. Most recently, when looking to cater for mobile users, the question of whether it is best to switch over to responsive design as opposed to developing a separate mobi site has increasingly come to the fore. Before detailing how best to decide which route to take, let’s start with the main difference between responsive design and a mobi site. A mobi site is developed...

  • 2 very good reasons why a smart designer is essential to any website

    It’s been said that the worst mistake a company can make when they need to build a website is to leave it to a web designer. But of course somebody who designs websites is by definition a website designer in much the same way as a pilot flies planes or a writer writes articles. What’s more we all know that the worst mistake a company can make is potentially much more catastrophic than hiring a web designer. But I digress. If we take it as given that a web designer is somebody who designs websites for a living, here are the...

  • 7 reasons a designer shouldn’t take responsibility for your site

    When you need a website, most companies will try to find a graphic designer, web designer or simply brief their advertising agency. This is the worst mistake a company can make as designers have the wrong priorities when it comes to web design. To get the best results when looking at web design you need to get someone in marketing to do your website design. The number one priority of marketing types is to generate revenue, and this should always be the number one priority of your website design. Here are the main reasons why you cannot trust a designer...

  • MyPermissions launches free developer certification programme [LeWeb]

    Recently named one of Time Magazine’s Top 50 Tech Websites, MyPermissions, a tool that enables users to have a better handle on their data and how it’s used, announced ‘MyPermissions Trust Certification’ , a free developer certification programme at LeWeb London earlier today. It's taken on a huge task -- taming how app developers use personally identifiable information (PII). An interesting premise considering that “more information is usually better”, at least according to several developers I spoke to at the launch. Olivier Amar, CEO of MyPermissions thinks this won’t be a problem; “...most...

  • 7 ways to ruin your website before it even launches

    In the five years that I’ve been involved in the web development industry, I’ve learnt how to build great websites that delight clients and their consumers alike. Along the way I’ve also learnt how easy it is to sink a website before it even leaves port. In my experiences, the difference between building a great website and building a white elephant is in the planning and approval phases. To help you get the most out of your new website, I’ve highlighted the most common mistakes people can make during the development of a website. Keep these points in mind...

  • 10 exciting ways to learn how to code and why it’s important

    As people, businesses and things get more and more computer-oriented, learning how to program at a young age is becoming a crucial skill. As important as it might be, it’s still a difficult business getting into -- teaching the language of computers. The trick is getting people’s attention in the first place. Schools are generally too traditional or just don’t have the budget for it. So, people have to come up with potential solutions: giving you free or cheap means to learn the ins and outs of programming via the web and other popular interaction tools like games. Initiatives are...

  • Is responsive design really the future of web development?

    While most hail it the future of web development, the concept has received its fair amount of skepticism. Regardless of your stand point on the subject, responsive web design is making tidal waves in the web development world. But before you jump into the sea of fluid grids and media queries, or pay someone to do it for you, let’s help you get a decent understanding of the concept first. What is responsive web design and what is it about? Responsive web design is a front-end development approach aimed at crafting device agnostic sites. What this means is that it...

  • What should we make of Blink, Google’s new rendering engine?

    Google has announced that it's moving from the WebKit rendering engine to its own, named Blink, for Chromium (and thus all Google products based on WebKit). What is Blink? Blink is a rendering engine based on WebKit. For now, it will be very similar to what WebKit is, but as it develops over time, I’m sure we will see a number of differences. One good thing to notice -- as outlined in the Developer FAQ on Blink -- is that Google won’t be adding any new prefixes, like -blink-border-radius etc. Instead, it's chosen the same approach as Mozilla, to instead have developers enable...

  • Blink and you’re dead: behind Google’s decision to fork WebKit

    In what is widely seen as a political move against Apple, Google has forked WebKit into “Blink” which it describes as “an inclusive open source community” and ”a new rendering engine based on WebKit” that is going to “naturally evolve in different directions.” The biggest change users can expect to see is in all Chrome-based applications in the near future. According to Google VP of Engineering Linus Upson its engineers were feeling constrained by WebKit’s technical complexity and wanted to use something simpler. The appropriately named “Blink”, therefore, should bring a lot more speed and simplicity to rendering on...

  • What the hell is WebKit anyway? An all-purpose guide

    Additional reporting by Rob Hawkes When Opera announced that it would be moving its various browsers over to WebKit, the global tech press seemed to rejoice without really knowing what it meant. We would like to, in a factual manner, break down what the possible outcomes of having a majority of web browsers based on WebKit are, for web browser vendors and developers alike. Let’s start with some common questions: What does WebKit actually mean? The term ‘WebKit’ has been thrown around a lot recently – for good reason – but what is it exactly? Officially: WebKit is an open source web browser engine. WebKit...

  • 25+ of the best wireframing and prototyping tools, ever

    You're all about User Experience (UX) design. The terms wireframing and prototyping roll off your tongue with poise and you probably already have a fantastic workflow that helps you with rapid design iteration and concept testing. Like us however, you're always curious about what's out there, that special tool that might take your design process to the next level. And, for those new to UX design, we think you'll like this article quite a bit too. We dug deep and came up with what we consider to be some of the greatest tools out there. We also realise that...