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All posts tagged "brazil"

  • Meet 50 of the most influential political tweeters in emerging markets

    Social media in emerging markets is poised in a delicate position. A number of governments are trying to clampdown on various platforms, all while they’re experiencing phenomenal growth. Given this situation, it’s worthwhile seeing who the most influential political tweeters in some of the biggest emerging market countries are. It is they, after all, who drive debate and help form the national political opinion. Using research from PR and communications firm Burson-Masteller and social influence measuring tool Klout, we can get some idea. It should be noted that there are members of the web community who aren't exactly what you’d call...

  • Are the BRICS building legal barriers to social media?

    Are emerging market countries, notably the BRICS, clamping down on internet freedoms? Google's Chief Internet Evangelist Vincent Cerf warned last year of an "authoritarian" trend particularly among certain emerging market countries. We know about China. Western social networks are often blocked by a series of filters colloquially called the Great Firewall of China. Authorities in the Asian superpower are also clamping down on native social networks such as the incredibly popular microblogging site Sina Weibo. Most recently, China passed legislation requiring social networks to verify their user accounts, purportedly in an attempt to put a halt...

  • How Brazil became an internet advertising powerhouse

    Brazil is a making waves in the tech world. A growing number of tech startups are emerging from the Latin American country and it's investing heavily in tech infrastructure. Small wonder then that online advertising is also on the rise. In a 2011 survey, IBOPE (a large media and marketing firm in Brazil), sheds some light on why Brazil is showing a surge in advertising spend within their home market. Total advertising spend in Brazil rose 15.8% year-on-year when comparing the numbers from 2010 to 2011. This huge jump means a move to BRL88.32-billion (US$52.89-billion) spend on advertising...

  • Baidu wants to dominate Chinese mobile in 2012

    Chinese search giant Baidu wants to dominate the country's exploding mobile market in 2012. That’s according to CEO Robin Li, who was speaking during a fourth quarter earnings conference call. During the call, Li explained why the company needed to push its mobile monetary focus, an area he admitted it had neglected in the past: "We do think mobile will become a very important channel to distribute our products and that has...

  • Google wants to bring Brazil’s Carnival to the world

    Mention Brazil and a couple of things come to mind: golden sandy beaches, football, and Carnival. Now Google is trying to give everyone a taste of one of the world's most famous street festivals. In an official blog post the internet giant claims that it will be bringing people the "sounds and energy of Brazilian Carnival directly from the streets of Salvador (Brazil's first capital and one of the oldest cities in...

  • Brazil sues Twitter over traffic cop alerts

    First Indonesia wanted to crack down people who were "rude" on Twitter, now Brazil is demanding the social network block users who tweet about speed traps and roadblocks. According to the BBC, Brazilian authorities feel that such accounts are undermining their efforts to curb drunk-driving. The South American nation has reportedly gone so far as to file a lawsuit against Twitter. Should the terms of the suit be granted, Twitter would be required...

  • US still top Twitter country, Brazil climbs to second [Study]

    The US is still the country with the highest population of Twitter users and Brazil overtook Japan to climb into second place. The most active country on the social network, however, is still the Netherlands. That’s according to a new study from French-based research firm Semiocast. The results of the study also put a number of emerging market countries in the top ten when it comes to user numbers. Some of them,...

  • 10 incredibly accurate predictions for the tech world in 2012

    My search for answers had brought me a long way from home. Online expert and the subject of EMPIRE: How to Succeed with Nothing but Passion, Great Ideas and a Wealthy Family, (which I ghost wrote, but don’t let him know I said that) Dunlop Fantasia had sent me on this quest. "Find out what’s going to be big in 2012," he said, bloodshot eyes staring over his Gucci sunglasses. "You're going to Brazil, I hear great things are happening there". Great, I thought, as visions of the Copa Cabana and sun drenched sessions of beach volleyball flashed before...

  • The next Facebook, Google, Twitter to come from Latin America?

    Fernando Madeira is the co-founder and CEO of Terra, the largest internet company in Latin America. He boasts that the "next Twitter, Google, Facebook" will come from this part of the emerging market world. "We are seeing huge activity in Latin America," he says. "In Latin America we have a special sauce in the people... we love electronics and electronic chips." The stats, presented at the LeWeb conference in Paris, back up what Madeira is saying. There are 90-million broadband connections alone in Brazil. Almost 220-million people use the internet there every month, says Madeira. Penetration of social networks in Latin...

  • Losing $80-million without blinking: Koos Bekker’s Memeburn Q&A

    Naspers is an oddity. Who would have bet that a one-time newspaper company would have become an emerging-market internet giant? After all “Naspers” means “National Press”. Naspers is one impressive company. It owns eCommerce and social networking properties all over the world, including China, Brazil, Russia, Africa and eastern Europe. The company has stakes in two of the world’s biggest social networks, the Chinese TenCent and a small, indirect stake in Facebook. It's a successful strategy that has seen Naspers make clever and timely investments in some of the world’s biggest internet properties, but critics say the company --...

  • Is Brazil the next ‘startup nation’?

    Startup Nation: The Story of Israel's Economic Miracle is a must read for entrepreneurs and policy markers alike. This incredible book details how the country's 5 000 startups have driven the once emerging market to a leading position in a number of fields. In the emerging markets context, though, Brazil is rising as a growing market where startups and SMEs are making their mark. As one of the top ten countries globally for entrepreneurship, Brazil is growing its share of startups in the technology space. According to data gathered by Endeavor Brazil, groups working to promote high-growth entrepreneurship, young enterprises play...

  • Cybercrime costs $114bn annually, says Symantec

    Cybercrime costs the world US$114-billion every year. That's according to a report from global software security firm Symantec. The report adds that some 431-million adults have been victims of cybercrime in the past year. When adjusted to include financial losses and time lost, the global cost of cybercrime goes up to US$388-billion. According to Symantec, this means that cybercrime costs the world significantly more than the global black market in marijuana, cocaine and heroin combined (US$288-billion). Globally, every 14 seconds, 14 adults become a victim of cybercrime, resulting in more than one-million victims every day. Of the 24 individual...

  • Education brought to Amazon by internet “distance-learning”

    The internet has allowed a school to sprout in a remote area of the Amazon where teachers tend not to linger due to harsh living conditions and a scarcity of students. Teachers in Manaus, the capital of the Brazilian state of Amazonas, conduct lessons streamed to students in the village of Tumbira using an internet connection made possible with a generator-powered radio signal. If not for "distance learning", children from far-flung Amazon river communities would forgo school or endure arduous boat trips to places with traditional schools. "There was scepticism whether this system would work", Tumbira school director Izolena Garrido said. "It seemed...

  • Twitter use in Indonesia on the rise

    Indonesia is now the source of 15 percent of the world’s Tweets, coming in third place globally behind the US and Brazil, according to the below recent analysis by Saling Silang. Indonesia’s Tweets peak on Thursdays, but weekends are highly active… …On weekends, Indonesians send out more Tweets per person than at any other time during the week… …Not surprisingly, mobile Twitter clients are highly popular, particularly on Blackberry (Indonesians are obsessed with Blackberry)… …Indonesians share a great deal, re-Tweeting more than they Tweet... var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • Facebook’s India-style viral curve in Brazil

    If history proves a guide, Facebook will soon take over from Orkut as Brazil’s dominant social network. The curves on this graph show a familiar story of what happens when Facebook’s growth curve shifts into a sharp upwards direction. Similar curves were seen, for example, when the once-dominant Friendster died in Indonesia, Thailand and Malaysia. In this case, I made a comparison to Orkut in India, since India and Brazil were the few major...