Dominating Twitter streams at the recent SXSW event in the group messaging class with 65% of the overall mentions (according to social media analytics group Simply Measured), GroupMe, the New York based mobile group chat startup, yesterday revealed its plan for bringing brands into its new business model: Featured Groups.The new ...
Tags:
Bonnaroo,
Brand marketing,
Coachella,
Group Chat,
Group Messaging,
GroupMe,
Jon Bon Jovi,
mobile applications,
MTV,
online branded entertainment,
Oxygen,
SXSW