Lars P. Reichelt

Smartphones have taken the mobile experience from just simple voice calls to a rich social media and application-driven existence. The rise of smartphones mean phone services like contact lists, call history, call registers, voicemail and even the phone call itself are increasingly heading to the great cloud.Cell C CEO, Lars ...

Major South African mobile operator Cell C on Sunday took the unprecedented step of issuing a full page apology in various Sunday newspapers in response to criticism of its service on YouTube and Facebook.The advertisements, which appeared in the Sunday Times and Rapport, were addressed to popular comedian Trevor Noah, ...

Cell C, a major mobile phone operator in South Africa, has indicated a change in strategy from being a "price leader" to communicating with its subscribers in "whole new ways", which means a major new focus on harnessing the interactivity and engagement that comes with social media.A new social media ...