media companies

The retailer is now a publisher. And we see retailers rolling out multi-channel networks filled with original editorial content spanning everything from how-to videos and gift guides to new-technology primers and behind-the-scenes looks at popular movies.As Natalie Zmuda, writes on Ad Age: "The press corps at this year's Consumer Electronics ...

Vodacom, best known as a cellphone service provider, is set to become one of the country’s most influential media players, trumping many big, traditional media players.The numbers are certainly impressive. Some would say Vodacom is already an influential media player, with a claimed monthly audience of 1,4-million unique users and ...

Website consumption patterns are changing. Remember when the main way to surf a website was via its homepage?Well, that was the old days. The rise of super-fast, super-efficient search engines mean that users are increasingly accessing websites via deep links that bypass their homepages directly to a website’s articles. It’s ...

The media world is undergoing profound change. We know the great catalyst for these changes has been the onward march of the digital age and the arrival of the internet.This changing mediascape is often incorrectly portrayed as a battlefield, with two main skirmishes on the go. In the first “battle”, ...

Journalism on the internet is becoming a "conversation" rather than a "sermon". Mainstream media should take note.What’s going on with the internet these days?About five years ago the chaotic internet was a relatively calm and simple place. I'd check my regular news sites, get share updates from financial sites, visit ...

Thanks to Bush Radio for alerting me to their cool blog project by their trainees. It's not quite opinion and comment, which is what we are used to getting on blogs -- but they are using the blog format to publish their written news stories. A blog can be anything you want it to ...

What is your opinion on the general attitude of the newspaper industry towards the merging of online and print?I think there are sceptics and believers. There will be a measure of merging, but I believe that online and print will also continue to co-exist as distinct products, offering similar or ...

\During dot.boom the geeks were cool. Takkies, jeans and T-shirts were to replace ties and sensible shoes in the corridors of power. Boardrooms were to be replaced by lounges with bean bags and foosball tables. The pimply dot.com kids were ushering in a new economy built around the internet and ...