New Hope School, a beacon of hope and education for children with special needs in Pretoria, is set to receive a generous donation of…
Huawei introduced the Huawei FreeClip last year, aiming to bring a fresh design to the market. @memeburnza Huawei Freeclip unboxing #HuaweiFreeclip @theeboardmember ♬ In…
Automotive heads-up displays are a recent fad that has been well received. With technology becoming faster more reliable, the use and acceptance of technology…
In a strategic move to accelerate cloud computing adoption across growth markets, Deloitte and Amazon Web Services (AWS) have entered into a multi-year Strategic…
While multifactor authentication (MFA) has long been heralded as an essential security measure for keeping corporate networks safe from cybercriminals, a new type of…
Johann van Niekerk, Co-founder and CEO of Outsized, believes business leaders are overlooking a crucial component in their pursuit of agility – talent agility….
Huawei spoke of the Huawei FreeClips last year as a means to introduce a different design to the market, one that could potentially draw…
A new series from Sony has been unpacked featuring the ULT Tower 10, ULT Field 7, and ULT Field 1 speakers including the ULT…
Huawei unveiled the Nova series lineup at the end of March 2024 in the form of a Huawei Nova 12i, the Huawei Nova 12…
Puma might be a famous sport and streetwear brand for many, but if you’re into Ford, it’s always been a compact driver’s car. In…
R3 and R3x are the design disruption EV product planners need to understand. The two most compelling EV car companies are a curious antithesis…
Ford’s T6 series platform has truly become the brand’s global car of the 2020s. Everest and Ranger are built on the advanced T6.1 series…
Just did this interview with a publication. Thought I’d publish it here. Does a newspaper’s online platform cannabalise the print advertising at all? And…
Online advertising is not only about clicks, leads and acquisitions… branding is important too. There are a number of competing online advertising models on the net. By far the most dominant one used by online publishers is the Cost-per-Thousand (CPM) model. CPM is the closest online advertising gets to advertising in traditional media. The advertiser pays in advance to place an advert that will be displayed to the website’s readership base, which should generate return on investment. Through the campaign there will be branding for the advertiser, click-throughs on the advert, leads and hopefully acquisition of the product. Everyone’s happy?
Websites that report on financial news and information were always going to crack it online. The web is the perfect medium for delivering up-to-the-minute financial news and data. Moreover, the LSM of the average business news reader matches that of the online reader: Both are high. The five biggest consumer-focused business sites, reporting on general financial news in South Africa, are engaged in a tussle to capture a bigger share of this lucrative reader and advertising market….
from my column in the media, called net savvy If a survey by search engine Google is to be believed, the British apparently now…
net savvy Web 2.0 a Poo Sandwich? Some say “Web 2.0” is just the latest meaningless buzzword in a long list of internet hyperbole….
© Memeburn 2024, a Burn Media publication.
No article may be published or reproduced without prior written permission from Memeburn.
To improve your experience, deliver personalised content and advertising. Find out more by reading our cookie policy.
AcceptSign up to our newsletter to get the latest in digital insights.
By signing up for this email you agree to receive the latest info from Burnmedia Group.
Learn more via our Privacy Policy.