Saidwot

Social media is seemingly the greatest marketing strategy since the advent of the thirty second radio spot. But where are we going to go from here and is this as good as it is going to get? What and where is the next giant leap in technology going to take ...

ORM and social CRM have become social media buzzwords. They've started doing the rounds in boardrooms. Given their proliferation, I decided to look at a few free and paid online reputation management tools that are being used by major global brands.BrandsEye Award-winning South African ORM software, BrandsEye currently services about ...

On the 28th of July, comedian Trevor Noah posted a skit that poked fun at South African cellphone companies on YouTube.  In spite of relatively few views, Cell C took the opportunity to run a full page letter of apology in the Sunday Times of August 1, 2010.I believe that ...