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All posts tagged "Social media"

  • Another Stellenbosch bullying video makes rounds on Facebook

    Just when you thought the bullying videos were over for the year, another incident stemming from Stellenbosch has social media up in arms again. The new video, taking place once again at Stellenbosch's Luckoff High, was initially uploaded to Facebook by the Crime Intelligence and Community Awareness (CICA) page. According to CICA, the incident took place this week at Luckoff, and was sent to them by a follower. The video depicts a larger female pupil attacking a smaller female pupil. Although the video is just under 60 seconds long, a few punches are thrown before a male pupil steps in to...

  • Here’s what Microsoft Zo thinks about Cape Town, social media and Pokemon

    Microsoft is old hat at this artificial intelligence chat bot thing. Remember the drama its teenage bot Tay caused on Twitter? Well, the company has now taken to the less-traversed Kik for some more interesting results. Its new bot on the platform, dubbed Zo, is a little more reserved than her curious, parrot-like sibling, and responds to politics and politically incorrect content and questions with a bat of the eyelids. This makes Zo a less impressionable bot. But is she fun to chat with? And what can she actually do? Taking a few minutes out of my day to talk to an...

  • Cape Town resident slammed on Twitter for Facebook post

    Update 1.20pm, 5 December: Cape Town resident Vanessa Hartley has published an apology to her Facebook timeline, before deleting her account: I would like to apologise for comments that were made on Facebook via my phone as my phone was at the bar … and someone thought they were very funny but now they upset me and a lot of people. Original article: Twitter users were on Sunday outraged after a Facebook post published by Cape Town resident Vanessa Hartley went viral. Hartley, a resident of Hout Bay, Cape Town, posted the below status update to her timeline, questioning the number of...

  • Kansas City Diaries: the 3 new rules for social video

    Kansas City Diaries is an exclusive article series by Natalie Pool as she goes undercover at VML’s global agency headquarters in Kansas City, USA, to find out how organic search, Snapchat and other technologies are changing the advertising and marketing industry. Just when you get comfortable with social video, the rules change. Here are three that aren’t going anywhere anytime soon. Don’t sacrifice quality for speed “There is an expectation of the quality of work a brand puts out,” says Director of Integrated Production, Scott Stone, who heads up VML’s internal production team, Vault. “Regardless of the channel it goes on, video should...

  • Instagram Stories: Boomerang now included, but is live video next?

    Facebook-owned social network Instagram is reportedly trialing live video on its Instagram Stories feature, similar to Twitter's Periscope and Facebook Live. The company also officially announced that the likes of Boomerang, mentions and links are all coming to Instagram Stories, which aims to "make your story even more fun". What's confirmed Firstly, Boomerang can be used in Instagram Stories much like with traditional posted images. "Swipe right from your feed to open the stories camera. A new format picker under the record button lets you select “Boomerang” mode. Tap record and the camera will stitch together a burst of photos into a mini...

  • US Elections helps Twitter, Facebook to big traffic spikes

    Although Donald Trump won the electoral vote Wednesday, it seems that Twitter and Facebook were the real winners. The two social networks saw a massive spike in traffic thanks to US Elections coverage, this according to a new report by Sandvine's Internet Phenomena blog. The social elections According to Twitter, the social network saw a billion tweets about the elections since August 2015, with tweets about Clinton and Trump gradually growing and spiking more often since. Image: Twitter Top tweeted policy issues also included "Foreign Affairs" with 50-million tweets, "Terrorism" with just under 30-million and the "US Economy" at 25-million. But those stats were...

  • The art of Facebook: 30 of its biggest brands analysed

    For personal use, Facebook is an excellent way to communicate with friends, keep up to date with event lists, and of course, sneak around others' personal lives. But how do some of the world's biggest brands use the social network? A study, conducted by analytics firm Quintly, aims to do just that, looking at 30 of the world's biggest brands and their unique uses of Facebook in the first half of 2016. These brands include the likes of Monster Energy, Intel, BMW, Zara and Skittles, to name but a few. Have a look at the full list below: BMW, Starbucks, Disney,...

  • Wake up: 5 tips for networking in the modern age

    Whether you’re just starting your career, or you’re a successful professional with years of experience, networking plays a critically important role in personal growth and business success. Unfortunately though, many people are making the mistake of either ignoring networking altogether, or using outdated techniques and practices. 5 tips for networking in the modern age Over the past 10 years, networking has changed significantly. No longer does it simply involve attending formal conferences and having lunch with prospective customers. In 2016 and beyond, modern networking takes a much more technological and progressive approach Here are a few tips we think you may find...

  • South Africa’s Mxit is now finally, officially dead

    Once prolific South African chat app Mxit has officially died a quiet and lonely death, taking the likes of Joebanker, Info and Tradepost with it. The Stellenbosch-based company announced in October 2015 that it was to shut its doors to users spending their days on its instant messaging service. On 1 October 2016, the company finally pulled the plug. First spotted by BusinessTech, those who have a Mxit account will now be unable to log in, let alone access or send messages. Visiting the company's long-standing website also produces 404 errors. Although Mxit's demise is fairly unconcerning for most, it's safe to...

  • Is Disney about to buy Twitter for $16bn?

    Family-first media giant Disney is no longer just about anthropomorphic mice and creepy clubhouses. The company is reportedly preparing a bid to buy social network Twitter. In a deal that could inject Twitter with some much needed cash, and give Disney a foothold in the fervent social networking advertising space, the company is currently "working with a financial advisor" to assess the validity of the deal. This according to a Bloomberg report. If Disney does purchase Twitter, the deal is expected to be worth around US$16bn According to the publication, bidding Twitter's market worth of around US$16-billion will be Disney's biggest cash...

  • The growth of Africa’s ecommerce future lies offline

    Ecommerce in Africa has experienced massive year-on-year growth. Despite infrastructure challenges, ecommerce is expected to see 40% annual growth for the next ten years. Africa, outside of South Africa, is a mobile-first, and largely unbanked economy. With mobile penetration reaching close to 70% on the continent, technology has shown extraordinary innovation, especially in the fintech sector. The link between digital media and ecommerce is well documented and easily trackable. For this reason, we’ve scrutinised case studies highlighting the role social media plays in ecommerce success, and have ploughed expertise, time, and energy into building campaigns. However, it is critical to bear in...

  • Buffer vs Hootsuite vs MavSocial: 3 social media tools go head-to-head

    Social media marketing has become a crucial factor which can contribute significantly towards the overall business growth rate. That's why projecting a credible social presence is important for businesses to make a mark in today's competitive market. Entrepreneurs often find it a challenging task to promote their business on different social media channels effectively. When you're running a business, finding enough time to manage your social media profiles may seem to be a daunting prospect. You can’t afford to spend all day curating tweets and Facebook posts. Thankfully, there are several social media management tools that can be utilized to save...

  • SEO, PPC and social media should support your marketing strategy

    Digital marketing has come a long way since the birth of SEO and Google. Social media marketing is also nothing new and many businesses are relying on this form of marketing to generate sales, leads and awareness. Digital marketing isn't new and not just a trend that will pass. Digital marketing is at a mature stage for many, but measuring the true ROI and results of online marketing is still a mystery to some and often I get asked which digital marketing tactic is the best to use. Even though there are many answers to this question and a wealth...

  • Facebook to circumvent ad-blocking software on desktop, because ‘choice’

    Whether it's due to aesthetics, data usage or horrible ads in general, ad-blocking software is only gaining steam these days. The trend has however seen loads of websites ask their users to disable ad-blockers. Now, Facebook is taking a somewhat drastic approach to the software. In a blog post, the social media juggernaut said that ads can be useful if they're relevant and well-made. "But because ads don't always work this way, many people have started avoiding certain websites or apps, or using ad blocking software, to stop seeing bad ads. These have been the best options to date," the blog post read. "We've...

  • Don’t lose yourself: avoid identity theft on social media

    More than three-quarters of American adults are active on social media, and the numbers total approximately 2.3-billion people worldwide. By living with and through our technology, it is easier than ever before to reconnect with friends, stay in touch with family and meet new people across previously unassailable physical distances. But this also means that the likes of identity theft is becoming a bigger problem. Unfortunately, in stark contrast to real-world interactions, there are few reliable ways to be sure a person is who they purport to be on the internet. The proliferation of social media tools has created new space...