This week we landed in the home country of the consumer group Huawei among other electronics manufacturers. We mention Huawei due to the overall…
Social media customer care – a job for marketing or the call centre?
While most businesses today are employing some sort of social media strategy, many are still very slow to respond to customer support issues and…
Facebook revamps Notes, now looks ready to take on Medium, Tumblr, Blogger
Facebook Notes is about to get a massive makeover, with the feature set to take on features more usually associated with dedicated blogging platforms….
Engagement shouldn’t always be the main goal with social media
Engagement. This word is so overused in regards to social media. By now, I’m sure you have heard and seen articles, blog posts, tweets,…
Pick n Pay shows the world how not to deal with online criticism [Update]
In a week that’s seen South African brands take a beating on Twitter, Pick n Pay should probably have known better than to ask…