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  • Strava’s heatmap inadvertently reveals the world’s military secrets

    If you happen to be a soldier stationed at one of the world's military bases, secret operation centres or covert patrols, you may want to switch off your phone's GPS and consider uninstalling all fitness apps, including Strava. Like, stat. In November 2017, "social network for athletes" Strava published a detailed heatmap of the world's most popular training routes -- be it running, cycling or even kitesurfing -- that its users frequent. The data contained within the map was beyond deep. Some three-trillion GPS points were logged, containing more than 10 terabytes of data in total. This amounted to more than a combined...

  • TapOff is Cape Town’s prettiest water saving gamification app

    Last week, Memeburn rounded up a few notable apps to download before Cape Town faces its imminent Day Zero crisis, but we seemingly neglected one. Dubbed TapOff (appropriately), the Android and iOS app aids users by summarising important water crisis information, as well as gamifying water saving. Making use of bright colours and bold typeface, TapOff was developed by Observatory-based developer Aux Studios. The app is about as simple as they come -- in an even-granny-can-use-it way. Its home screen displays all the water crisis information you should need, including a Day Zero ticker based on current usage and dam storage levels,...

  • Reiger Park NSFW video trends: news you missed this weekend (29 January 2018)

    The final weekend of January has come and gone. Here's the big news you may have missed this weekend. The big stories of the weekend (29 January 2018): + Story of assault, attempted rape shocks Twitter + #NationalPoliceDay celebrated in Gauteng + #ReigerParkHigh trends on Twitter after NSFW video emerges + In other news… Story of assault, attempted rape shocks Twitter A Twitter user Saturday revealed an horrific story of assault, theft and attempted rape by her neighbour. "My neighbor broke into my place around 4 this morning. Tried to rape me. Stole my MacBook. He was caught with it," read the trending tweet. It gained some 290...

  • Forecasting flames: SAWS slams Zille, talks rainfall probability in Cape Town

    The South African Weather Service (SAWS) has just issued one of the most entertaining and fact-heavy press releases you'll likely read this year. Issued on Friday, it's loaded with statistics regarding Cape Town's rainfall probability beyond April, and flames for the Western Cape Premier Helen Zille. This is seemingly a response by SAWS, after Zille appeared on BBC Newsnight Thursday evening noting that "the experts can't predict anything anymore". “The South African weather services have told me their models don’t work anymore in an era of Climate Change… the experts can’t predict anything anymore”- Premier of the Western Cape @HelenZille tells #newsnight...

  • Zille responds to DA criticism, states colonialism isn’t all bad

    I regret to inform you that Helen Zille is back on her bullshit. Last year, the Western Cape Premier ignited outrage when she defended colonialism on Twitter. And now, a year and one empty apology later, she's rehashed the argument in defense against DA criticism. Does Helen Zille care more about defending herself than her frustrated constituents? In March 2017, after attending an event in Singapore, Zille commented on what she believed were positive effects of colonialism. "For those claiming legacy of colonialism was ONLY negative, think of our independent judiciary, transport infrastructure, piped water etc. (sic)," she wrote on Twitter. For those claiming...

  • Namibia’s ‘shithole’ video campaign reaches 600m users online

    Earlier this month, we uncovered a novel advertising campaign subverting Donald Trump's "shithole countries" remark. We thought it was pretty damn funny. And it seems that the world largely agrees. Published on Namibian rapper EES's YouTube channel and commissioned by the Gondwana Collection, the video gives viewers a tour of Namibia's "shithole" attractions, including the country's host of wildlife and natural beauty. It has now been viewed over 89 000 times on EES's channel, and more than 476 000 times on Gondwana Collection's. In a press release analytics firm Meltwater explained that more than 1000 articles were penned about the video, with...

  • Business Insider South Africa set to launch February 2018

    South Africa will soon get its own edition of Business Insider, thanks to a partnership between the latter and Media24. Launched in 2007, Business Insider covers a host of topics, from business (obviously) to technology, finance and "other industry verticals". Business Insider South Africa will become the 15th and latest international edition of the brand, known for also publishing the likes of Markets Insider. "We’re thrilled to launch Business Insider South Africa as our latest international site," said Henry Blodget, the publication's CEO. "Media24 has a deep understanding of business media -- and the digital space -- so it's the perfect partner to...

  • South Africans binged Netflix’s weirdest shows in 2017

    A lot of people like to make kooky jokes about how their country is "weird", and that "only people here like to do this slightly strange thing that isn't actually abnormal". But last year, South Africans on Netflix really tried their best. Of the shows released in 2017, the nation's viewers picked out the oddest collection of series to binge, from religious dramas to teen mockumentaries to mysterious sci-fis. Top of the list of shows South Africans binged last year was the Mexican political thriller Ingobernable. Behind it was Oprah's Greenleaf, a show about the family who own a Memphis megachurch, and in third was dick-obsessed mockumentary American Vandal. Here's...

  • TWR Podcast: Apps to #DefeatDayZero, #MarkFishChallenge, Qualcomm fine, and more

    Welcome to The Weekly Roundup podcast, where we talk the latest in tech and startup news! This week, Hadlee Simons hosts Andy Walker and Stephen Timm. First on the agenda is the conversation on every Capetonian's lips: the water crisis. As the city moves closer to Day Zero, Andy talks some nifty apps that can help residents save water, as well as stay in the know about dam developments. On the podcast this week: water crisis apps, Mark Fish, Gauteng startups, and that Qualcomm fine The team then moves on to the local Twitter meme of the week, soccer legend Mark Fish. After...

  • 3 apps to download before #DayZero strikes

    Remember when Eskom's load shedding was the worst of our worries? While working electronics were as rare in 2015 as a full dam is in 2018, there was one positive: apps were developed to help keep South Africans informed. Although Cape Town's current water crisis hasn't birthed too many apps in response, there are some examples. And these apps can be used to help bring your water consumption under control, or at least keep abreast of developing news. South African Water Levels (Android) Developed by Rhys Williams, this app does exactly what it says on the tin. It lists all provinces (including...

  • #MarkFishChallenge: South African Twitter’s latest meme

    Former South African soccer player Mark Fish became the laughing stock of the web this week when he tweeted about jazz legend Hugh Masekela's passing on Tuesday. "We love you forever," Fish wrote. "Thank you!" The issue? The attached image was one of Fish with Sipho "Hotstix" Mabuse, who is still "very much alive". #MarkFish I am very much alive - oops ask my family or manager @MartinMyers or @BillyMonama - I am alive and well pic.twitter.com/5MWU2Hyhup — Hotstix (@siphohotstix) January 23, 2018 Fish deleted the tweet, apologised, and posted a picture of the real Masekela, but not before Twitter latched on with the #MarkFishChallenge. #MarkFishChallenge Black Coffee pic.twitter.com/PbcOLo33oE —...

  • Maze Runner: The Death Cure takes you on a zombified tour of Cape Town

    There are a lot of reasons to be excited for Maze Runner: The Death Cure: it closes out the Maze Runner trilogy, it features plenty pretty people, and its opening marks the end of the teen dystopia phase kickstarted by The Hunger Games in 2012. But if you're a friend of Cape Town, there's an extra reason to spend 2h23m watching a group of teens get miraculously rescued time and again. The film, set in what can be assumed is futuristic America, was shot almost entirely in the Mother City, and the filmmakers do not shy away from embracing local...

  • Drive retention with a post-purchase ecommerce marketing strategy

    Do you have a post-purchase strategy in place? Are you focusing your efforts not only on bringing in new customers but also nurturing existing customers? If you have not begun to think about how you can target customers at every stage of their journey, from the moment they arrive on your site, to their initial purchase, and subsequent purchases, you are missing out on the chance to improve your average order size, value, and frequency. This year, it’s time to take a closer look at your post-purchase strategy to see how you can turn a one-time customer into a brand advocate. Request...

  • Snapchat’s videos can now be shared outside the app

    After years of seeing its novel ideas ripped from its app by Facebook, Snap still has the moxie to develop new features for Snapchat. And its latest one could be its best yet. Some Snapchat Stories can now be shared with other internet users, even if they don't have a Snapchat account. This can be done using a share link generated in-app, and can be passed around other messaging platforms, internet forums, and other social networks with ease. Once clicked, the link takes visitors to an embedded player on Snapchat's web portal, where the clip can be viewed. And like Twitter and Facebook's...

  • Fake news catches Helen Zille, Cyril Ramaphosa off guard

    During the 2016 US presidential election, "fake news" was a hot topic. Articles about Hillary Clinton declaring Sharia law permeated the web, as did the likes of one that claimed Donald Trump had called Republicans the "dumbest group of voters". These stories were largely coming from places like Macedonia -- where companies (known as "troll factories") were earning massive ad revenue -- and Russia, where it's alleged the Kremlin had a part to play in the election's outcome. But just because these motives were rooted in the US, as well as its potential for clicks, doesn't mean other countries aren't susceptible...