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  • Google Street View lets you visit the Arctic Circle… without getting frostbite

    Starting yesterday, Google opened up the Canadian Arctic to Street View users. In August 2012, an extensive mapping of Cambridge Bay in conjunction with residents and the Nunavut Tunngavik group improved the coverage of a very remote and virtually unknown area. As described on the official Google blog, viewers can get an idea of what the cold north American region is like. View historical elements of Inuit culture, Arctic souvenirs in the Arctic Closet and even watch the locals fish in Cambridge Bay. If you are planning a winter holiday, it makes for an effective way to see where you would...

  • Video is not all that when it comes to online content consumption

    A recent study from nRelate, a platform that specialises in content discovery, revealed that 76% of Americans are more interested in related article links than video content within the story. The study was conducted online within the United States with a sample of 2 512 adults (aged 18 and over) and showed that more than 90% spent at least seven hours a week consuming content online. It seems that most readers go online for traditional news content versus images and video content and readers grow between three to four articles per reading session while watch two to three videos...

  • 20 African news startups you really have to know about

    Countries around the African continent have a chance to do something really special when it comes to news innovation. With a highly mobile literate population and growing middle classes, these countries have the chance to shed the weight of old media far more readily than countries with more developed economies. Without support however, the chances of those innovations surviving and prospering are fairly slim. That's where competitions like the Africa News Innovation Challenge come in. Read more on Ventureburn. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • Google’s Digital Creativity Guidebook: unveiling innovation potential

    Google has recently published a new interactive guide on creativesandbox, namely the Digital Creativity Guidebook. This virtual feature displays some of the top digital commodities where Google has a finger in the pie. There are a few new creative opportunities from Google for searchers as well as advertisers and companies worth a look in this guide. It also features some case studies and with a click delivering more detailed info on some of the creative opportunities. In specific order here are the creative opportunities found in the digital guide: YouTube -- Unlock the full power of online video for your brand. Here...

  • Tour the Okavango Delta with Google Street View

    Anyone who's a fan of nature documentaries knows that Botswana's Okavango Delta is one of the world's most unique wildlife regions. Now you can visit from the comfort of your own home. Google today announced that Street View images of the Okavango, Chobe game reserve and Makgadikgadi are now live. Following the launch of Street View in South Africa just before the 2010 FIFA World Cup, Botswana will become only the second African country to be on Street View. That means you can take an online safari around some of Botswana’s most unique places, by exploring salt pans like...

  • SA band launches innovative Twitter-driven video

    This is pretty cool. It's the latest video from South African band Die Heuwels Fantasties and, if its makers are to be believed, it's the world's first totally randomized music video. Visitors to diebeloofdeland.co.za "never watch the same video twice", claim the creators. The site, they say, generates new versions each time someone views it. In addition to this, the site connects with the viewer via Twitter, displays a personalised message directed at their Twitter handle during the video while simultaneously posting this to its Twitter account. The video was conceptualised by interactive online video agency August in collaboration with...

  • 5 aspects of digital marketing you should be thinking about in 2013

    Can you believe we have come to that part of the year already?! The bit where everyone is evaluating what has happened over the last 11 to 12 months and is making predictions for the coming year… Well we are; and with that in mind let’s look at some of the things that we are going to be looking for in the coming 12 months. In the last 12 months; people were generally focused on the following trends: Budget Emerging Markets Social media (finally) growing up Mobile marketing being taken seriously Email marketing Reputation management (social media) Content is king Gamification Bar codes (QR codes) Interactive TV To the...

  • 7 ways to stop tech from being a pain in the neck

    Most of us suffer from it -- and most of us don’t take it seriously. Yet back pain costs a fortune in terms of lost productivity, and a lot of the time, it’s our own fault. I’ve suffered from back, neck and shoulder pain for over twenty years now, and I’m only too aware of how my tech-related habits are a major contributor. My chiropractor loves me; my bank balance not so much. The costs really are significant. Back pain sets the UK back around GBP5-billion (US$2.27-billion) a year. Even in an emerging market economy like South Africa it costs...

  • Mighty Dwarf Speaker review: good vibrations

    The Mighty Dwarf proves one of mother nature's laws -- that even the smallest of creatures can pack a punch -- especially when it's super colourful. The Mighty Dwarf (MD) isn't made by mother nature though, but rather Audiomotion, a very human company focused on making products that play music using vibrations (rather than the traditional speaker membrane). It may be a tiny speaker, but once you place the 52mm x 59mm speaker on a solid surface, you'll be blown away by the volume and, depending on the surface, quality of this dynamite package. Read more on Gearburn. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var...

  • New Mxit app brings Google Maps to feature phones

    Well... here's one way to get Google Maps on your iPhone. The innovation arm of digital agency Native has released a navigation app built using the Maps API that allows any one of Mxit's millions of users to access Google's mapping service with minimal data charges. The directions app, called GetThere, works on feature phones and smartphones alike, and is available for free from Tradepost. Despite the largely text-based nature of Mxit, the app is surprisingly quick to use -- you simply enter in a starting address and destination, pick walking or driving directions, and GetThere plans your route...

  • The power of the Apple brand: iPad still top tablet in Asia

    Take a little test by yourself: say the word "tablet", and what is the first thing that pops into your mind? The iPad. While there are many other tablets out there, the iPad is the first one everyone thinks of. Even in Android-dominated Asia, the iPad still owns the Asian market in terms of sales. Analysys International reports that the US tech company still dominates after third quarter sales puts them at 71% of the market. Second place Lenovo only comes in at 10%. This is quite significant considering that in the region's largest market China Android makes up about...

  • Samsung gets sued again, this time by Ericsson

    Samsung appears to be surrounded on all fronts in the smartphone patent wars. The latest company to take issue with South Korean tech giant is Ericsson. The mobile and networking infrastructure giant, says AllThingsD is suing Samsung, claiming that the company has continued using its technology despite the fact that their mobile licensing agreement has expired. According to Ericsson the suit comes after two years of failed negotiations with Samsung, during which the latter tried to significantly reduce the licensing fees it was paying to the Swedish company under fair, reasonable and nondiscriminatory (FRAND) terms. "Ericsson has tried long...

  • Apple axes Maps head in wake of customer backlash

    Looks like Scott Forstall wasn't the only one to get the chop for Apple's disastrous maps fiasco. The Cupertino-based giant has also axed the head of its mapping division Richard Williamson. According to Bloomberg, citing people within the company, Williamson was pushed out by senior vice president Eddy Cue, who benefited from the management shakeup in that came along with Forstall's departure. He is also reportedly working closely with mapping experts and TomTom to fix errors in the data Apple shares with the navigation company. When Forstall was fired, Maps and Siri came under Cue's remit, putting all of...

  • Gmail and Google Drive integrate completely for larger email files

    Since its launch in April 2012, Google Drive has seen a lot of users sign up to share, create and save files. Gmail is now even more integrated with Drive, allowing users to insert files up to 10 GB in size from Drive directly into an email without leaving Gmail. Gone are the days where you could only send emails with a certain specified maximum size. Gmail has gone through a couple of changes lately, in the quest to make email smoother and easier to use. The integration with Drive is now possible via a pop-up window, giving users the choice to...

  • Emerging markets, ecommerce give Naspers big revenue boost

    Emerging markets internet and media giant Naspers has announced revenues of R23-billion (US$2.6-billion) for the six months leading up to 30 September. That represents a 22% increase over the previous six month period and is in no small part down the company's ecommerce and emerging markets online investments. In fact, the internet sector is where it has seen the fastest growth. Ecommerce has seen the biggest gains, growing 61% to R4-billion. Of that growth 27% was organic. Naspers does however note that its focus on "building scale and expanding ecommerce platforms across the value chain" has trimmed trading profits...