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      Because cars are gadgets
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      Incisive reviews for the gadget obsessed
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      Startup news for emerging markets
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      Digital industry jobs for the anti 9 to 5!
  • The incredible rise of Android apps

    Probably the most significant development in smartphone technology, apart from the technology itself, is the rise of mobile applications. In fact, the International Data Corporation predicts that the number of mobile application downloads worldwide will grow from 10.9-billion in 2010 to 76.9-billion in 2014 and mobile app revenues will surpass US$35-billion in the same year. Paulo Ferreira, Head of Product and Software Solutions at Samsung, reckons the most important reason for apps becoming so successful is that people’s most important communication device -- the cellphone -- has become a complex computing device with powerful processors that can access high...

  • Sayonara IE7… or is it?

    At the beginning of the month, Google announced that it was phasing out support for older web browsers like Internet Explorer 7(IE7) for any of the Google Apps suite -- Gmail, Google Calendar, Google Docs and others. It is not a particularly bold move, since IE7 is only used by about 10 to 15 percent of the global market, and that number has been decreasing steadily by the month. That said, developers are breathing a huge sigh of relief that somebody with some clout has finally stepped up to the mark and announced that IE7's days are over, this...

  • The ninth life of Mortal Kombat

    Mortal Kombat 9 – It’s hard to imagine a world without Mortal Kombat, the nasty little fighter which attempted to steal the thunder from Street Fighter’s legion of followers. Many of us have grown up with Mortal Kombat, peering over the shoulders of the older boys in the arcades as they fought for their lives with a cigarette hanging off their lower lip. We’ve all grown up now, the arcades are dead, smoking will kill you, and Mortal Kombat (the ninth in the series) for the Xbox 360 and Playstation 3 is back, baby... Read more on Gearburn.com

  • Lessfuss and the Virtual PA — A workable concept?

    Few of us would turn down the use of a personal concierge service. With the rise in busy lifestyles and the need to still get the more mundane tasks of everyday life sorted, one online startup reckons it has a solution. Cape Town-based Lessfuss is an online personal assistance service for busy people who can’t afford or don’t need a full-time PA. This is according to Marije Pierson, one of the company’s four co-founders who spoke with memeburn on the startup’s plan of action. Launched late last month, the founders say Lessfuss offers the personal attention most of...

  • Jabra’s extreme hyperbole

    Jabra Extreme bluetooth headset – Mystifying. To go to so much effort to engineer such a device, make it look nice and put it in a smart box. A pair of $5 ‘buds with one side chopped off will do much the same job. So much technology, so little point. It sure looks the part. All black Cylon hi-tech styling with a range of differnt clips to suit every cranny of every ear. But then you use it, and deep existential questions rear their uncomfortable heads. Why so much, to do so little? You have to use the supplied Bluetooth USB...

  • The unexpected winner in smartphone boom: Social gaming

    If you thought a saturation point in social gaming had been reached, think again. More virtual livestock looks set to be traded and petulant fowl hurled at targets as the genre takes hold in the booming mobile phone market, industry experts say. Social gaming, made popular by titles such as "Farmville" and "Angry Birds", was one of the closely followed topics at last week's CommunicAsia in Singapore. The trade fair is billed as an international communications and information technology exhibition and conference is where telecom executives meet annually to check on new trends. When one takes into consideration that it has...

  • Landing Page Optimisation and its true place in web strategy

    Like the landing lights at an airport; Landing Page Optimisation is there to ensure that your visitors know exactly what they need to do on your site and then actually do it. But where does Landing Page Optimisation/Website Optimisation fit into your online strategy? Web strategies are only as good as the page that your visitor lands on. Quite simply put, this means that website optimisation needs to form part of the very core of your website strategy. In fact, landing page optimisation is only one small aspect of a far greater picture that many marketers have not yet started...

  • The ‘Lulz’ are over: Lulzsec calls it quits

    Following an internet rampage which ranged from the silly -- defacing a news site to show that TuPac, famed US rapper, was alive -- to the serious -- attacks on key US government sites, including the CIA, Lulzsec has announced that it is closing up shop. In a document loaded to Pastebin, then linked in a tweet through what has come to be viewed as the group's official Twitter account, Lulzsec announced that after 50 days of Lulz, the game was over. The statement went on to say: We are Lulz Security, and this is our final release, as...

  • A new age in cyber warfare — Anonymous, LulzSec and Stuxnet

    Growing up in the nineties, television and film made me believe that hackers could do anything. I pictured an emaciated Russian teenager typing on the keyboard of his multiple monitor display, green text scrolling down a black screen. Those scrawny fingers could assume identities or muddle up traffic lights. They were the dark practitioners of mysterious arts. Those were the early days of the web, though, when it was all still a bit wild west. It was before the September that never ended. The internet is supposed to be safe and established these days. Surely internet security experts,...

  • Seven tools for developing your own mobile apps

    Mobile is the world's fastest growing platform. As a result many individuals and firms have turned to mobile applications to more effectively engage their audience. This is no easy task, however, since creating these apps requires a good command of advanced programming languages such as Objective C (iOS) or Java (Android). Fortunately, a number of tools have been created which open this space up to both novices and web designers. These development tools enable the development of mobile applications using drop and drag interfaces or web technologies. These tools then translate your code so it can be understood by...

  • What will be in iPhone 5? Gearburn predicts

    We’re starting to get some whiffs of the iPhone 5, some real, some imagined. It is supposed to release in September, and bets are that Apple will once more comprehensively conquer the cool end of the smartphone market. Gearburn has sniffed around, and come up with our predictions of what will be in and out in the fifth generation of the phone that made Apple’s fortunes. We are so delighted with our top-of-the-line gadgets, content even. But the instant an upgrade appears it becomes about as appealing as a pork sandwich in a kosher deli. For close to a decade...

  • Six reasons why your email marketing campaign is failing

    In the midst of the rise of social media and mobile marketing, email marketing still continues to rake-in an impressive ROI, but that doesn’t make it any easier to get right. Eye catching, relevant content, SPAM filters, deliverability, design and rendering are just a few of the aspects that marketers need to give serious consideration to when compiling an email campaign. When it's done right, the rewards speak for themselves. When it goes wrong though, your campaign could land up looking more like a Picasso Cubism painting (in a junk folder) than an example of fine email design. It’s...

  • From ‘Winklevii’ to Facebook gunmen – This week in tech and web news

    We here at Memeburn know you our esteemed reader. Being the busy people you are we know -- that, try as you may, and as interested as you are -- it’s not always possible to keep up with everything. In light of that, starting today, you can expect this weekly Friday column giving a roundup of all the important -- and at times not so important -- tech and online news items from the week. But there's more! As an added bonus, it'll come with that special Memeburn spin you’ve come to enjoy… Mark Zuckerberg wins again After a marathon seven...

  • Meego’s last gasp with Nokia as N9 unveiled

    Nokia’s latest attempt to win back market share with its N9 phone received mixed reviews this week as it was shown to analysts and media at ComminAsia in Singapore. It is likely the last major phone Nokia will show running the promising Linux-based mobile operating system before it throws its lot in with Microsoft and Windows Phone 7. Fans lauded the N9′s ease of use without any "home" button — a feature of the iPhone and other rivals — while detractors mocked what they saw as its outdated Meego operating system. Unveiled by Nokia chief executive Stephen Elop at the CommunicAsia...

  • Google to face US antitrust probe

    The US Federal Trade Commission is poised to open a formal antitrust probe into whether Internet search giant Google has abused its dominance on the Web, The Wall Street Journal reported on Thursday. The newspaper, citing "people familiar with the matter," said the FTC is preparing to serve Google with civil subpoenas "signalling the start of a wide-ranging, formal antitrust investigation." Wall Street Journal sources say the five-member FTC commission will send Google the formal demands for information "within days” and other companies were likely to receive requests for information about their dealings with Google. The FTC declined to comment on the...