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  • Missed WordCamp Cape Town? Here’s a complete recap

    330 WordPress hackers, fans and the CMS curious made the pilgrimage down to the fourth annual Cape Town chapter of WordCamp, the informal community-driven conference that sinks its teeth into everything WordPress. If you couldn't make it, here's everything that happened on the day in a nutshell. We're told the presentations used by each speaker will be uploaded to the WordCamp site soon, along with video of the event. Event organiser and founder of WordPress development company LightSpeed, Ashley Shaw, kicked things off before handing the stage over to Eric Clements, founder of Kazazoom, a niche development company specialising in Mxit...

  • Content marketing 101: Why you really need to know your audience

    Content marketing is about connecting with your audience. People are great at tuning out messages that they’re not interested in, so to attract them you need to give them content they want to consume. Rather than going in for the hard sell and telling them what to buy, you’re telling them what they want to know. Brands face many challenges like the difficulty of cutting through in a crowded online market, lower retention rates, competing for share of voice in social media, and the fragmentation of audiences. Content marketing seeks to answer these challenges by finding new ways to...

  • Tim Cook pays tribute to Steve Jobs on anniversary of Apple co-founder’s death

    Steve Jobs died a year ago today. Go over that in your head for a moment. Remember all those tributes? Think about where Apple's gone as a company since the passing of its iconic leader. A year on, the person leading the tributes to the innovator who helped build Apple up from the ground -- and revive its flagging fortunes after a decade in exile -- was his successor Tim Cook. A video tribute to Jobs, which appears on Apple's home page today, is followed by a letter from the Cupertino-based giant's current CEO. Ordinarily I would take extracts...

  • Watch 80k Koreans do it Gangnam Style

    This is insane. Viral phenomenon Psy recently took to the stage in front of Seoul City Hall to give his fans a free show to thank them for their support. What happened is what should be expected when you cram 80 000 adoring fans into a square and man is it awesome. Scary but awesome. If you're still unsure who Psy is (did you suddenly just discover the internet?), this should give you an illustration of what 360-million odd views on YouTube can do for someone. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var t=e.createElement(a);t.type="text/javascript",t.async=!0,t.src="//cdn.viglink.com/api/vglnk.js";var n=e.getElementsByTagName(a);n.parentNode.insertBefore(t,n)}(document,"script");

  • Chinese online travel to be worth $48bn by 2016, Indian growth set to explode

    A new report from eMarketer reckons that China’s well-established online travel sector will hit US$32.51-billion in sales for the year 2012 -- but by 2016 it’s projected to grow to US$48-billion. While China currently accounts for more than half of travel ecommerce revenue among the BRIC (Brazil, Russia, India, and China) nations, as shown in the graph below, that proportion will slip slightly in the near future as India emerges with stronger growth. India’s somewhat delayed ecommerce emergence will see its online travel market grow in sales from US$11.5-billion this year to an estimated $30.61 billion in 2016. That means...

  • Samsung reports massive profits on the back of serious mobile growth

    Amidst all the soap opera ongoings of the Apple vs Samsung battle, the South Korean smartphone and electronics giant has shown record profits for the most recent financial quarter, almost double the figure of the year before at US$7.3-billion. And depending on the outcome of its appeal to overturn the US verdict in August, this would be a welcome stash of cash for Samsung. After if it loses, it's going to have to cough up more than US$1-billion awarded to Apple in damages for patent infringement. Samsung stock has also risen over seven percent since its patent suit defeat...

  • Yup, Facebook really is scanning your private messages to increase likes

    Forget all the furore around sporadic private messages appearing on your Facebook Timeline -- the world's largest social network may just have admitted to crossing the line between private and public. According to The Next Web, Facebook has confessed that sending a link in a private message will increase the number of likes on the third-party site the link originated on. The revelation came about after a video (NSFW) was posted on Hacker News by Polish startup Killswitch.me. The video also shows something else interesting: sharing the link in a private message makes a site's like counter increase by...

  • FNB shifts 100k smart devices adds Galaxy Note 10.1 to lineup

    A little under a year ago, South African banking giant First National Bank (FNB) began selling tablets, smartphones and laptops to its customers at discount prices. In that time, the banking giant has shifted over 100 000 individual devices. According to FNB there are now over 20 different devices to choose from, "available at reduced rates, with no additional fees, interest or charges and with 24 months to pay". As it celebrated the milestone, FNB added the Samsung Galaxy Note 10.2 to the range of BlackBerry, Samsung, Acer and Apple products available. According to Kartik Mistry, head of smart device...

  • 70+ absolutely brilliant mobile campaigns you need to know about

    Mobile isn't the future. It's a fundamental part of our lives and will only get more so. Our mobile devices connect us to our friends and families, but also our online social networks, the web and myriad other services. Mobile already accounts for over 10% of online traffic and that number will only keep growing. As the technology continues to grow, so will the number of people looking to advertise on it. According to a report by online research company eMarketer, global mobile adspend is set to be worth US$6.4-billion this year alone. So if your campaign's going to...

  • Are social metrics really affecting SEO? [WordCamp]

    So then, do link sharing on social media services like Twitter, Facebook and Google+ actually have an effect on our posts' search engine rankings? Sure, it's now become standard fare for Google and Bing to show us articles shared by our friends, but what happens beyond our social graphs? That's a question Neil Pursey, an SEO guy and owner of SEO agency WebGrowth has been trying to answer. Pursey presented his findings to a packed audience at WordCamp Cape Town today, the annual all things WordPress conference. In short, the answer that he came up with was: maybe. We'll never...

  • It’s official: Facebook has more than a billion active users

    Finally. Facebook has been hovering around the 955-million active user mark for a while now... but Mark Zuckerberg has just confirmed that more than a billion people access his social network every month. In a short note, the hoodied one expressed his thanks to all the users who have made his startup a worldwide success: If you're reading this: thank you for giving me and my little team the honor of serving you. Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life. I am committed to working every day to...

  • What’s big, blue and like a chair? Facebook apparently

    As it celebrates reaching the one-billion user mark, Facebook has released a video detailing why -- um... this is going to sound a bit silly -- it's like a chair. "Anyone can sit on a chair," it says, "and if the chair is large enough they can sit down together, and tell jokes, or make up stories or just listen." "Chairs are for people, and that is why chairs are like Facebook." Got it? Good, because we're not 100% sure we do. When was the last time a chair found out private things about you and sent you targeted...

  • Curiosity Rover checks in on Foursquare, may soon be the mayor of Mars

    The NASA team is taking serious steps to making this the most social space exploration yet. Now you can follow the Curiosity Rover's adventures on Twitter, watch occasional updates on YouTube and track its movements on Foursquare. Curiosity became the first non-human to check in from space (and the first ever Foursquare user to check in from another planet) when it logged its visit to Mars' Gale Crater. It even posted photos and left some tips for future visitors, saying that the crater is the perfect place to lose weight (who needs boring Earth gravity anyway?) and suggesting...

  • 8 African mobile money services that aren’t MPesa

    No, I’m not going to talk about MPesa, you can read all about the Kenyan grandfather of mobile money here, here and here. Rather, let’s look at other key mobile money products across the rest of the continent, as well as some up-and-coming, ones-to-watch that will be demo’ing at DEMO Africa in Nairobi later this month. 1. Zimbabwe’s EcoCash According to Econet, almost two-million Zimbabweans do all their business using EcoCash transfers and the service “moves millions of dollars every day from urban to rural areas” which has helped to “revitalise the rural economy.” The one-year-old mobile money transfer service from...

  • 6 things to consider before buying a projector

    So the boss stopped by your cubicle and told you to stop sharpening pencils and do some research on data projectors.  Like what they are all about and how much they cost.  And you had better have the info on his desk by the close of work today.  Don’t panic Slim. Help is at hand. The boss probably confused you to start off with by calling the projector by its code name: Proxima. Truth is, what he means is a data video projector, but Proxima is to projectors what Hoover is to vacuum cleaners.  Read more on Gearburn. var vglnk={key:"cc324b6567a9637aa0ff15bc9564b2a5"};!function(e,a){var...