• BURN MEDIA
    • Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!
  • Toyota motor vehicles powered by Microsoft?

    The internet highway is about to get a major boost as Microsoft and Toyota Motor Corp. (TMC) announced on Wednesday that they would be working together to incorporate digital capabilities into the Japanese auto maker's vehicles. The US$ million partnership will see telematics in Toyota's upcoming hybrid vehicles infused with Microsoft's Azure cloud-computing system. The joint investment into a Toyota subsidiary is devoted to automotive digital information services which includes navigation, energy management, and other "smart" features in the next generation of Toyota vehicles. "Today's announcement... is a great example of how we continue to invest in the automotive industry and...

  • Facebook — Making journalism more social

    Journalists everywhere are beginning to understand not only the reach of social media but also its potential as a newsroom. The rise of social media has allowed journalists to begin sourcing for news and discussing a different way of using alternate tools. News-gathering and news consumption have become more social… and so has the medium. Social media journalism, or journalism through social media, is no longer a new concept; it is simply journalism in 140 characters. Understanding the role social media plays in journalism today, Facebook unveiled a new Facebook Page and ‘Meetup program’ for journalists. The Page, Journalists...

  • Twitter undergoes another facelift

    The “face” of a website is its homepage, and for microblogging service Twitter—still trying to lure in as many new users as possible—it is doubly important. As such Twitter has redesigned its homepage yet again. Like the last major overhaul of Twitter's interface last year, this change is being implemented slowly as opposed to wholesale. There are the superficial changes, such as the repositioning of the search bar and most popular accounts now featuring in a bar of avatars, the image Twitter accounts upload to represent themselves, near the bottom of the page. However, the most evident change is in...

  • Social media overload [Infographic]

    Social media is a wondrous place to get lost in for a few hours. Though for some people they have been plunged into an abyss of no return thanks to their social media usage. It is true that social media has changed the way in which we interact with each other. We have become a society that can articulate ourselves in 140 characters or less. A society that shares everything we read, watch or listen to. We are a society that can communicate mountains of emotions and thoughts with a simple click -- we are the 'Like' button society....

  • US sees internet as a way to reach China

    The US broadcasting agency said it saw the internet as the future for reaching China despite its firewall, as it came under fire from lawmakers for slashing short-wave radio service. Under a budget proposal for next year, Voice of America would close its longtime radio and television broadcasts in Mandarin and eliminate its Cantonese service entirely, cutting 45 jobs and saving US$8-million. The belt-tightening comes as China ramps up global distribution of its own state-run radio and television, an effort symbolised by the official Xinhua news agency's efforts to secure a spot in New York's Times Square. Representative Dana Rohrabacher, a staunch...

  • There are only nine Googles left in the world

    There's an interesting analysis of the advertising industry and Silicon Valley's growing bubble in new media by Rick Webb. In his analysis, Webb argues that Silicon Valley is heading for a cliff in funding too many startups to provide new media channels for advertisers. He writes that there seems to be a perception that there will be far more money in online advertising than there really is. "Brands don't actually want or need any more media channels. As far as they're concerned, the internet can stop now. We have enough channels. We were happy when we had like seven (TV, print, outdoor,...

  • Reppler protects your online reputation

    On Tuesday a new service called Reppler launched to help people protect their reputations n Facebook. The service comes to aid those who concerned that their profiles are now resources checked by employers, college recruiters and even potential mates. Reppler warns Facebook users about pictures or written posts that might hurt their images, highlights public information best kept private and rates how members of the leading social network look online. "People are concerned about overall perception from the outside world," said Vlad Gorelik, who worked at cyber security firm AVG Technologies before starting Reppler in the Silicon Valley city of Palo...

  • Anonymous targets Sony over its lawsuit against the PlayStation hacker

    How can you tell when you are on the receiving end of Anonymous campaign? It's easy. DDOS attacks, ads for your business being listed in the Craigslist erotic services section, and emails to say that you have an STD. These juvenile, yet effective tactics are often the calling cards of the hacktivist group Anonymous and it seems that their target this time is Sony. US blog Tom's Guide reported that "Anonymous is said to have this morning launched a series of distributed denial of service attacks (DDoS) aimed at Sony PlayStation sites. According to the Register, several Sony websites,...

  • Nine vintage technology videos

    The glorious days of yesteryear. Days that invoke memories of a passing golden age of computing, when advancements were still met with scorn and an air of disdain by the technology-wary public. Days that heralded the rise of the machine from its exploitation in the dismal factory world to its rightful place as an essential element of our brain anatomy. Much to the chagrin of the purists who still maintain that, sooner or later, the Daleks and Terminators will be activated by some inevitable programming flaw, sparking the start of mankind's enslavement by machine. Well, despite all the advancements into...

  • Six random social media #FAILS

    Think before you click. Facebook and Twitter used to be a place where people came together to vent, rant, complain and post funny pictures. Now a simple status update could cost you your job, draw negative attention to your brand and label you a failure online - forever. Here are a few examples of stunning social media fails, point and laugh, but learn from their mistakes. Social Media Management Fail - Scott Bartosiewicz What he said: “I find it ironic that Detroit is known as the #motorcity and yet no one here knows how to fucking drive” Why he got fired: Digital agency New...

  • The demise of social media and the return of mass media

    There have been quite a few studies lately on what people tweet and post on Facebook, and the large number of links that people share. Invariably, the links that most people share belong to large media organisations -- what used to be called mass-media. For example, Nate Silver recently analysed links to news sources and found that of the top 30 news sources, nearly all were traditional large news sites such as AP or New York Times, only TMZ and Politico were new. A recent Yahoo! Research report found just 20 000 elite Twitter users produce 50% of tweets (Twitter has...

  • Twitter to introduce ‘Facebook-like pages’

    Reports have begun circulating that Twitter has plans to introduce “Facebook-like pages.” Techradar and Marketing Magazine report that this would be yet another revenue stream for the company. Followers of the business aspect of Twitter will not be surprised by such reports, especially following last year’s unveiling that the microblogging site would begin monetisation. At the moment, Twitter is driving profit through Promoted Tweets, Promoted Trends and Promoted Accounts and deals with specific partners giving full or partial access to its firehose. Beyond the revenue streams made available to its users, Twitter has had some others which have been less...

  • DealPulp offers daily bargains to online shoppers

    Dealpulp.com, a startup that offers you the freshest deals, is wooing American online shoppers who are all eager for a good bargain. Based on the premise that online shoppers have been somewhat neglected in a smartphone and coupon infused internet age, DealPulp plans on making that topic the focus of a first-ever Daily Deal Summit kicking off in New York City on Wednesday. As startups rush to offer smartphone users coupons for discounts at nearby shops, DealPulp offers members daily bargains available nationwide and redeemable only online. The San Jose, California-based service recently began letting people share deals with friends or...

  • Social media and smartphones: a hacker’s territory

    According to recent reports by industry's top security firms, malicious hackers are now following their unsuspecting prey onto smartphones and social networking hotspots. In the latest volume of its Internet Security Threat Report, Symantec, one of the largest corporations for internet security, further mentions that cyber criminals are now also gearing up attacks on business and government networks with an increase in sophistication and frequency. Symantec depicted a "massive" volume of more than 286 new computer threats on the Internet last year, continued growth in attacks at online social networks and "a notable shift in focus" by hackers to mobile devices. "The major mobile...

  • Google to possibly face federal anti-trust investigation

    Hot on the heels of Microsoft adding its own complaint to the existing four month European Commission anti-trust complaint against Google. Bloomberg recently reported that the internet search monolith may soon be facing yet another anti-trust probe, this time from US federal authorities. According to Bloomberg's sources, the US Federal Trade Commission (FTC), an agency tasked with consumer protection and the regulation of harmful business practices -- may investigate Google. The FTC is currently waiting for word from the US Department of Justice on before taking action against Google's US$700-million acquisition of flight software company ITA Software. According to Google...