This week we landed in the home country of the consumer group Huawei among other electronics manufacturers. We mention Huawei due to the overall…
4 Ways to make your email campaigns more engaging
The term “engaging” — when used to talk about email marketing (or any other form of online marketing for that matter) has been thrown…
Drug companies shut down Facebook pages
Following a move forcing drug companies on Facebook to open their pages to public comment, many such businesses have begun shutting down their presence…
Social media is not corporate media
There’s a gold rush going on as legions of self-proclaimed experts are working with corporations to help them monetise the potential riches in exploiting…
The cheetah generation is using social media to revolutionise the continent
In 2008, an article on socialmediatoday.com titled “Why Social Media in South Africa Will Fail”, made a rather daring assertion: …social media and social…