ENTREPRENEUR – What the hell does it really mean and what right do you have to call yourself one… and how is the blatant promotion of ‘go-it-aloneship’ affecting the SA digital industry?
Entrepreneur. It’s a word we see and hear bandied about everywhere at the moment, everyone is one, or is being told they should be one. If you do a quick search on Twitter as to the number of people who include the title of ‘entrepreneur’ in their profile, it’s a wonder how the global economy is in such a precarious position given how many of these ‘entrepreneurs’ are broadcasting their self-proclaimed brilliant existence.
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Let’s be honest, there are some important but fundamental criteria for being identified by society (not by yourself and your mum) as an entrepreneur.