Why African entrepreneurs need to be thinking about ‘Conscious Capitalism’

John Mackey

“I am a complete capitalist.” This is how John Mackey, CEO of Whole Foods, opened his talk on Conscious Capitalism (also the title of his recently launched book) at this year’s SXSW.

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However, as Mackey explains, we tend to forget that capitalism has not been around that long. Two hundred years ago it didn’t even exist and 85% of the world lived on less than a dollar a day — that figure is now 16%. Despite this, there is a massive paradox, because although business and capitalism has helped lift humanity up, it is intensely disliked.

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