Everyone has an innate ability to become a leader. There are a number of reasons why many do not become leaders or do not even see themselves as leaders with their own company. The greatest of these is possibly that they have not understood their own unique value. What they are passionate about and the exact reason they exist — the way in which they (uniquely) can change the world.
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Many refer to it as ‘purpose’ but I’d like to venture that purpose is merely being your authentic self — how you are when you are your best self. Not through the eyes of an envisioned visage of a perfect future you who will never exist, but the you that you are right now. The ability to recognise that inbuilt capability you execute with little effort, unending passion but has widespread impact. Giving yourself permission to be your authentic self is what ‘living your purpose’ is.
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