How much sense does BMW and Samsung’s app collaboration make?

bmw-i3-and-samsung-galaxy-gear

Google’s Android needs no introduction, neither does its biggest vendor, Samsung. Another big name, so imperiously embed in our minds is BMW. There are a few flies in the ointment though:

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  1. Not everyone loves Google, even with its “Don’t be Evil” tagline.
  2. There are way superior hardware makers out there than Samsung.
  3. I just refuse to say anything bad about BMW, and because of that, the following is worth sharing.

Android is slowly becoming a commodity which vendors like Samsung box in their smartphones and we consume the value-added product. Car makers have the same relationships with the suppliers they source steel and aluminium from.

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