There was a time, not so long ago, when South Africans wouldn’t touch Renault products. While this is a sweeping statement, and such statements can be dangerous, it is to most extents the truth. They were and are still fighting a poor brand image – fighting off criticism of poor quality, expensive to service and lethargic and disinterested after sales service.
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To its credit Renault South Africa (and Renault worldwide) have accepted wrongdoing in the past and have set about instituting change, from a commitment to increased quality, availability and affordability of spare parts to supplement the most necessary of changes, a change in the attitudes of sales people and after sales people. Not an easy task and not one that will happen overnight.
Read more on Motorburn.
