This week ecommerce in Africa, its challenges and successes, have been the major focus for Memeburn and Ventureburn. Andre-Pierre du Plessis and Jacques Coetzee attended eCommerce Confex and tell us all about the latest trends and happenings in the space. Is it all just hype or is there really something worth looking out for?
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ThisIsme, a startup that wants to verify identities online, announced its service which as Jacques wrote on Ventureburn “As it stands, today you can register for your ThisIsMe account via email, verify your bank account, add supporting documents like your Identity Document and proof of residence, link to your mobile and social media account, and voila: third parties can verify you. Perhaps this sounds like a lot of effort but if all goes according to plan, you’ll only have to do this once”.
Though a lot of positive news were shared by the speakers, one speaker also urged for a reality check. Colin Fleming, Massmart’s ecommerce executive, expressed his skepticism about the talk that ecommerce in Africa is booming.
Have a listen and let us know what you think: