Marketing — and more to the point — digital marketing budgets still frighten a lot of people. Especially entrepreneurs who are grappling with how to translate from their personal brand through to a business brand.
Here are six digital marketing hacks that I find exceptionally useful when trying to understand where to focus my attention when planning digital marketing campaigns.
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1. Blog – And Then Blog Some More
Content has become the lifeblood of any marketing campaign! Without truly great content you can have the best SEO team in the world tweaking the structure of your site until the cows come home but it won’t help.
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