Twitter further limits how many accounts you can follow per day

mtn free twitter twitter lite twitter for windows old twitter

Twitter has announced a new limit to the number of accounts users can follow per day from 1000 to 400, in an effort to fight spam-like behaviour.

Though 400 may seem like a random number, the company based its decision on how users abused the follow-unfollow (churning) technique. Users often apply the technique to trick people into following them back.

“We found that nearly half of all accounts who made more than 400 follows per day were churning. That amounted to more than 20 million follows each day, and a high rate of blocks and spam reports,” explained Yoel Roth, Twitter’s head of site integrity.

In tightening the follow limit, the company believes its platform will become a more organic community.

Feature image: Twitter

No ad to show here.

More

News

Sign up to our newsletter to get the latest in digital insights. sign up

Welcome to Memeburn

Sign up to our newsletter to get the latest in digital insights.

Exit mobile version