HONOR’s throwing its hat into the budget ring with the X7c, a device that’s making some bold claims. We’re talking a massive battery, a…
Why South African brands really should adopt an omni-channel model
The term omni-channel is on everyone’s lips today — across all sectors — yet no brand in South Africa has managed to execute on a true omni-channel strategy. Look to the international market, however, and you’ll find many examples of companies that have gained a real competitive edge from omni-channel approaches, including the likes of John Lewis, Tesco, Marriott International and Starbucks.
Starbucks stands out in the competitive coffee shop landscape partly because of how it’s able to deliver a great customer experience across a range of platforms and channels.
Read more on Ventureburn.
