Three South African schools have earned top global honours in the Inspired Builds robotics competition, a worldwide STEM challenge that involved 111 schools across…
Why South African brands really should adopt an omni-channel model
The term omni-channel is on everyone’s lips today — across all sectors — yet no brand in South Africa has managed to execute on a true omni-channel strategy. Look to the international market, however, and you’ll find many examples of companies that have gained a real competitive edge from omni-channel approaches, including the likes of John Lewis, Tesco, Marriott International and Starbucks.
Starbucks stands out in the competitive coffee shop landscape partly because of how it’s able to deliver a great customer experience across a range of platforms and channels.
Read more on Ventureburn.
