Johannesburg, South Africa – February 27, 2025 – Xiaomi, the global leader in consumer electronics and smart manufacturing, proudly celebrated the official launch of…
Lucid CEO becomes strategic advisor
Lucid is the EV enthusiast’s car company. The California luxury EV brand has been particularly bold in its execution, creating dramatic tri-motor powered EVs…
Dakar dominated by South African built Hilux Evos
Dakar is the world’s most demanding off-road race. And if you sell vehicles with an all-terrain marketing subtext, a Dakar win is invaluable. Occupying…
Elkann to create Jeep and Stellantis Meta(morphosis)
Jeep had a terrible 2024. The iconic all-terrain vehicle brand and crucial profit source for Stellantis saw sales ebb, dealers annoyed, and shifts reduced…
Afeela is Honda’s luxury EV – with Sony tech
Afeela is the latest technology joint venture between legacy Japanese brands, Honda and Sony. As the Japanese car industry tries to reinterpret its context…