Digital marketing event Online Tuesday set to make its SA debut

Online Tuesday, the monthly digital marketing event pioneered in Amsterdam, is set to make its South African debut on 14 April.

Opening proceedings will be Michael Ossendrijver, VP media & technology of DQ&A Media Group.

In his presentation, Ossendrijver will address the challenges modern digital marketers face, including how to reach the consumer in a cross-channel and cross-screen world.

The evening will be hosted by Schalk Bezuidenhout. Bezuidenhout is a comedian as well as a drama student at the University of Cape Town. He is known for his hilarious comedy material and quirky dress sense.

Online Tuesday South Africa is organized by it’s founding partners: DQ&A Media Group, Initiate International and Memeburn.

“Online Tuesday is all about sharing knowledge and networking,” said founding mother of Online Tuesday The Netherlands Heleen Dura – van Oord, “What better way to give the South African digital marketing industry a good push than to have an evening filled with knowledge sharing and inspirational meetings.”

“Here at Initiate International we feel the landscape of change is on the horizon in South Africa. The digital arena is one of those that has been bubbling away for some time. As one of the founding partners of Online Tuesday we can help change the digital future of this country at real grassroots level.” Says Lois Bright, Group Managing Director of Initiate International.

“We’re proud to be associated with the Online Tuesday events, the approach is both informative and refreshing,” says Melissa Chetty, Head of Digital Marketing at Creative Spark. “The real experts are often the people working on the ground, their work is second nature, and we’re looking forward to hearing from both established and new voices in the industry. This platform allows us to share that knowledge, demystify digital and uncover new trends in order to help each other move forward.”