Chances are if you’re currently in business, you have a website. If not, it might be a good idea for you to think of creating one soon, or hiring a company or web designer to make one. This is because websites are great tools that often help businesses reach a higher level of success.
Because of this, it’s rare to find someone who thinks of the idea of having a business website as a waste of time or an ill fated venture. Instead, websites are looked upon as a must have and a valuable part of a business.
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With that said however, the question then lies in whether you should continue your website (or create it in the first place) with the help of a website designer or if you should do everything yourself. If you’ve got some form of website design experience that you feel is comparable to that of a website design company, then by all means, go ahead. However, for the rest of us, it might be a better idea to go ahead and hire some outside help. So the question begs, should you become best friends with web design or should you allow someone else to become fast friends with your website?
Your time table
If you’ve got a strict time table to get your website up and running or you only have a short amount of time to design and implement a redesign, you’re most likely going to want to hire a web designer to complete your vision. This is because as you’re putting time and effort into your website, you’re most likely taking valuable and needed time away from the other aspects of your business that could be equally as important.
For example, if you have orders that need to be boxed up and shipped out, and you’re instead spending that time working on your website (causing a delay in shipping), you’ll find that your customers won’t be very happy. This in the end could cause a lot of harm to your business, including bad reviews that drive away future potential customers.
Your experience
If you have a good amount of prior website experience, including that of website design, you may already be best friends with the field. However, if you’ve got little to no experience, the next step is to figure out how much time you have to devote to learning the trade.
If you’ve yet to establish your business and you’ve got some time to figure things out, then you may find that learning about web design and putting that newly learned knowledge into play may be the best route to go.
Your money
If you’re a new business with little extra money to spend on hiring outside help, then you’ll want to first try to develop a website using a simple template that you can easily learn and build upon. Then after a while, when your business starts to see a nice sized revenue, you can then hire someone to come in and redesign your website.
On the other hand, if you’re a business that has more of a financial cushion, hiring a website designer could be one of the best investments you’ve ever made, and one that you should seriously consider.
Sometimes three isn’t always a crowd. In fact, in the world of websites, there is often another person involved, whether it is a web designer, a logo maker, a social media strategist, an SEO consultant or a writer. Depending on your experience level, the amount of time you have and your business’s finances, you may find that being best friends with web design isn’t really the friendship you should have.