Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
MiniMeme Podcast #8: Should we take the likes of Jake Paul and PewDiePie more seriously?

Traditional media (and the general population) have a tendency to dismiss YouTubers as silly and not worth taking seriously — but they are entertainers connecting with massive audiences and what they do matters.
In today’s podcast, Julia Breakey and Daniel Mpala discuss why and how YouTube should be considered with the gravity it deserves. Take a listen in the latest episode of MiniMeme.