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Apple launched its Macintosh personal computer in 1984 with its much published TV campaign “Why 1984 will not be like 1984”. The campaign used…
Why your startup’s product offering should look like a McDonald’s menu
While some might question the logic behind Alan Knott Craig Junior’s purchase of MXit, one can only stand up and applaud the astuteness of…
Financial investors vs business owners: Every startup’s ‘offside’ relationship
My cry goes out not to add to the orchestra of outrage as referees seemingly miss foul play in our favourite sports, but to…
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