Fotodiox tries to address iPhone 5 ‘purple flare’ problem — Fails

Photo accessory specialist Fotodiox has come up with a solution to the “purple flare” phenomenon currently plaguing iPhone 5 users.

For those of you who don’t quite buy Apple’s statement that customers are holding the device incorrectly, there’s a quick and easy solution. According to Mashable, Fotodiox has designed a iPhone cover that “will greatly reduce the effects of lens flare on your photos” when taking aim. The “camHoodie Lens Hood case” is fitted with a “tiny rubber hood”. It looks like any of the other numerous iPhone cases out at the moment and is available for pre-order at US$25.

Unfortunately this “solution” is just not gonna cut it. The major problem with this “quick-fix” is that does not actually eliminate the “purple flare” all together, as well as muddling with an already beautiful device. I mean, you’re not gonna put a balaclava on Mila Kunis.