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Bowers and Wilkins announce partnership with David Beckham
Bowers & Wilkins, have announced a partnership with global icon David Beckham.
This collaboration unites Beckham’s impeccable style with Bowers & Wilkins’ relentless pursuit of audio perfection, creating a powerful synergy of sound and design.
The partnership marks the beginning of a long-term exploration into Beckham’s deep-rooted connection with music.
A long-standing admirer of Bowers & Wilkins, Beckham was drawn to the brand’s unparalleled reputation for audio excellence, craftsmanship, and cutting-edge design.
“I’ve been a devoted fan of Bowers & Wilkins for years and own several of their products,” Beckham shared. “Performance and design are essential to me, making this partnership a natural fit.”
Music has been a constant presence in Beckham’s life, from his parents’ musical influences to the soundtrack of his illustrious football career. It has marked significant milestones both personally and professionally.
“Music has always been a huge part of my life,” Beckham explained. “A song can transport me back to a specific moment or place. Every special occasion in our family has a corresponding song.”
The collaboration kicks off with a campaign centered around Bowers & Wilkins’ award-winning Px8 noise-cancelling wireless headphones.
Offering exceptional performance, premium design, and unparalleled comfort, the Px8 perfectly aligns with Beckham’s discerning tastes.
Giles Pocock, VP Brand Marketing, expressed enthusiasm for the partnership: “Welcoming David to the Bowers & Wilkins family is a thrill.
This collaboration is built on shared values of performance, craftsmanship, and style. We’re excited to bring this partnership to life in the months ahead.”
This alliance promises to deliver an exciting journey, showcasing the perfect harmony between Beckham’s iconic status and Bowers & Wilkins’ audio mastery.