• BURN MEDIA
    • Motorburn
      Because cars are gadgets
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!

All posts tagged "Business Strategies"

Posts tagged "Business Strategies"

  • 10 social media myths that undermine business strategies

    By on 24 March, 2011

    Social media is a new field for many for marketers, entrepreneurs and business managers. Any sensible marketer knows that ignoring social media is not an option. It is necessary to understand that social media has become another battleground for consumers. Eric Rice exposes the following 10 myths which should quickly lift the “veil of mystery” surrounding social media. Myth 1: “Social marketing is great because it’s free.” Even if you don’t spent money,...