Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Understanding customer-centric content marketing for better email engagement
Article by Candice Lee Reeves, Senior Digital Copywriter Email marketing is something most businesses are doing but few get right. Often, this causes frustration…