Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
‘Fifth screen’ emerges for cars, but not yet ready for prime time
By now, the illustrious “fourth screen” is a common term–that of the mobile device, still the holy grail for media companies and advertisers. At…