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Be a secret agent with ‘Skyfall’ interactive campaign

This is pretty cool. The new campaign for the upcoming James Bond film Skyfall allows fans to vicariously experience the adventures of everyone’s favorite British spy.

Stuart Thomas: Senior Reporter
Stuart Thomas joined the Burn Media team in 2011 while finishing off an MA in South African Literature. Eager to prove his geek credentials, he allowed himself... More

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The mini-film, called “Crack the Case” takes you through a series of tasks on a train while evading Soviet-style villains. It features current Bond actor Daniel Craig as well as Skyfall Bond Girl Bérénice Marlohe (as Sévérine).

At one point you’re asked to identify yourself by name and gender. You also have the option of uploading a photo or continuing with a “secret identity”. Once it’s over, you get directed to Heineken’s Facebook page.