Sowambe! 1st social media awards launches in SA

Are you there? Are you in the social media space? Are you a social web addict?

That’s exactly what the organisers of the first Social Media Awards in Africa are asking.

Founded by young, vibrant and socially-savvy entrepreneurs, Sowambe! is a Nigeria-based social media lifestyle brand aimed at promoting trends and talents in Africa’s emerging digital media industry.

The Sowambe Awards is pan-African and recognises the best social media adopters, talents, agencies, celebrities, politicians, personalities and professionals as well as social media-based web platforms in Africa.

The awards which launched in Nigeria in February have also been announced in South Africa and nominations are expected to commence from March 10 through March 19.

To nominate your favourite people, celebs and brands at Sowambe Awards, visit

The Categories

Best Social Media Personality
Best Social Media Celebrity
Best Social Media Politician
Best Social Media Site
Best Social Media Activist
Best Social Media Designer
Best Social Media Thinker/Influencer
Best Use of Twitter (Personal Brand)
Best Use of Twitter (Corporate Brand)
Best Use of Facebook (Personal Brand)
Best Use of Facebook (Corporate Brand)
Best Use of YouTube (Corporate Brand)
Best Social Media Community
Best Social Media On-Air Personality (TV/Radio)
Best Social Media Newspaper
Best Social Media Startup
Best Social Media Jobs Site
Best Social Media TV/Radio Station
Best Micro/Blogging Platform
Best Social Aggregation Tool
Best Ad Campaign on YouTube
Best Ad Campaign on Facebook
Best Digital Media Agency
Best Social Media Hoax/Scandal
Best Twitter Trend

Voting would commence from March 22 through March 31. Winners will be announced on April 2.

Co-founded by Loy Okezie and Francis Oghuma in July 2010, both web enterpreneurs and social media enthusiasts, Sowambe aims to promote the best use of social in Africa through a variety of products.

Sowambe is an acronym for – Social Web Addicts in Media, Business and Entertainment. In the Yoruba language, ‘sowambe?’ means “are you there?”.



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