Don’t knock copy-cat innovation, it fuels the real stuff

Copycat innovation

Copycat innovation

Google wanted a more networking-friendly Facebook, so it created Google+.

Apple’s team wanted its own navigation app, so it tried its hand at Google Maps.

Facebook didn’t want to miss out on Snapchat-sized success, so Facebook whipped up its own app, Poke.

Tech companies are notorious for copying each other’s products and services, essentially “stealing” ideas. While some consumers get frustrated with companies releasing copycat products, the reality is that this game of one-upmanship results in better services for the consumer.

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