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Ventureburn • 27 Nov 2013

Makeoverly gives beauty consultation in the digital age a makeover

By Martin Carstens

Makeup stuff

By some predictions the global beauty care products industry is set to grow to US$265-billion by 2017.

VC firms are aware of the trend. Abroad, Andreessen Horowitz, Jay-Z’s VC company, poured US$10-million into cosmetics startup Julep, while Ipsy, the monthly beauty box subscription service of vlogging sensation slash entrepreneur, Michelle Phan, pocketed US$3.8 million from Crosscut Ventures and Amalfi Capital.