10 great VW Golf ads from the past 40 years

A little over 40 years ago, something very special happened: the first ever Golf rolled off the Volkswagen assembly line. Just as the iPad wasn’t the first tablet, the Golf wasn’t the first hatchback. Like the iPad however, it ignited and, for a very long time, defined the class as a whole.

The fact that it could move the whole family in safety and comfort one day and a chest of drawers the next — at a decent speed and with striking looks to boot — was revolutionary. Small wonder then that VW’s been able to ride that formula through seven generations of Golf to massive success. Historically, the Golf is Volkswagen’s best-selling model and the world’s second best-selling model, with more than 29 million built by 2012.

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