GeoMall wants to use the Internet of Things to make shopping a breeze

Malls are crowded spaces. Filled with screaming babies, flashy ads and squeaky shopping trolleys, finding that right pair of jeans on sale can be a real mission. Okay it’s not all that bad, but grabbing the attention of an average roaming customer is a huge challenge for retailers.

Unlike a few online shopping outlets, a new app, called GeoMall, is not trying to replace the shopping centre. Instead it’s gearing up to implement a new technology to make the shopping experience so much more seamless and fruitful.

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