Dare to dream, dare to fail: 4 lessons from Adelaide Potgieter’s MadWorld

South African entrepreneur and the founder of creative agency group MadWorld, Adelaide Potgieter, is very daring. In between rocky roads of the past, vulnerabilities, she’s over the years managed to turn a R1 500 investment into a R60-million company by daring to dream.

This was the message that was left at Startup Grind Cape Town this month, with the ever so enchanting, Potgieter, as the honoured guest. As always, the event was buzzing with highly ambitious, excited entrepreneurs hungry for knowledge, and managed to live up to its hype as the South African entrepreneur revealed her secrets to success.